Everyone likes to get free stuff, especially if that stuff happens to include food and drinks. Earlier this year companies began using “drinkable” billboards to dispense beverages to thirsty consumers. Now, McDonald’s has taken that idea and made it their own by giving away free McFlurries to pedestrians when the temperatures reach scorching levels. [More]
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McDonald’s Offering Flavored Hot Coffees For The First Time, But In Just One Market
By 6.30.15
Craving a little flavor with your morning cup of hot java? If your breakfast joint of choice is McDonald’s, then you likely know that just isn’t an option. Until now – but only in one select area. [More]
Chick-fil-A, Chipotle Lead In Customer Satisfaction Survey, McDonald’s Brings Up The Rear… Again
By 6.30.15
By now we’re well aware that McDonald’s has struggled to attract and keep new customers in recent years, leading to an all-out overhaul of the fast-food powerhouse. The Golden Arches’ trouble is perhaps most evident this week, as the company clocked in dead last among competition in the American Customer Satisfaction Index, yet again. [More]
McDonald’s Beefing Up Its Quarter Pounder Patty
By 6.26.15
Earlier this year, McDonald’s announced it would revamp its burger process by searing the beef and toasting the buns. Apparently, though, that’s not enough for the Golden Arches, so more changes are in store: adding meat to the quarter pounder. [More]
Remember That Time In The Early ’90s When McDonald’s Tried To Do Pizza?
By 6.26.15
Cast your mind back to the mid to late 1980s and early 1990s… when you had a craving for that delicious Italian combination of carbs, sauce and cheese, you’d head straight to McDonald’s, right? No? Yeah, we’re with you on that one — who knew McDonald’s ever tried to grab a piece of the pizza pie? Tried, and ultimately, failed. [More]
McDonald’s: Fewer Happy Meals Are Being Ordered With Sodas
By 6.25.15
Back in the fall of 2013, McDonald’s decided to jump on the healthyish bandwagon and stopped pushing sodas with Happy Meals, removing them from the menu and marketing materials but still providing them to customers who ordered them. That move has apparently worked to cut down on soda consumption at the Golden Arches, as the chain says fewer Happy Meals are being ordered with sodas. [More]
McDonald’s Joins This Summer’s Pulled Pork Party
By 6.24.15
Hey, Burger King, you aren’t the only one who can serve up a limited-time pulled pork sandwich for barbecue season! It’s not nationwide, but McDonald’s is currently testing a pulled pork sandwich in at least one restaurant in Indiana. [More]
McDonald’s Pushing Hot Cheese On Susceptible Wisconsinites In Test Of Its New “Lovin’ Value Menu”
By 6.23.15
[Scene opens with a lone, shrouded figure alone on stage, head bowed under the spotlight, slowly clapping] We’ve got to hand it to you, McDonald’s. When you go after a particular test market, you really know how to go after it. To wit: The fast food chain is testing its Lovin’ Value Menu at 125 locations in southeastern Wisconsin. That menu features a new item — mozzarella sticks, in a direct pitch to the cheesy heart and soul of every Wisconsinite. [More]
McDonald’s Expanding (Limited) All-Day Breakfast Test To Mississippi & Tennessee, Adding Biscuit Sandwiches
By 6.19.15
Last month McDonald’s told franchisees that it would begin expanding its limited all-day breakfast menu outside of the San Diego area, but shared few details about the plans other than it would include Nashville. Now, the fast food giant has let the cat out of the bag, revealing that the experiment won’t just be making its way to one city, but three – and adding new sandwiches. [More]
McDonald’s Closing More Stores Than It’s Opening For First Time In At Least 40 Years
By 6.18.15
For the past several months McDonald’s and its new CEO Steve Easterbrook have attempted to initiate a turnaround for the slumping Golden Arches including earmarking nearly 700 stores for closure. As a result of those measures the company’s footprint is expected to shrink for the first time in nearly four decades. [More]
McDonald’s Shakin’ Flavor Seasoned Fries Popping Up In Ohio, Michigan
By 6.17.15
It seems McDonald’s is still on a customization kick: After testing seasoning packets for both fries and McNuggets in Nevada and California, the Shakin’ Flavors have popped up in northwest Ohio and southeast Michigan. Don’t hold your breath for these flavors to roll out nationwide, though, at least not quite yet. [More]
Guy Stuck Forever With Video Evidence Of His Doomed McDonald’s Drive-Thru Marriage Proposal
By 6.3.15
When you close your eyes and think of the place where you might want something very, very romantic to happen, does that place have a distinct smell of fried food and perhaps a crackly voice coming over a PA asking if you want to make your meal a combo? Someone out there, sure, but it wasn’t the ideal scenario for one woman whose boyfriend posted the evidence of his drive-thru failure of a marriage proposal. [More]
Forcing McDonald’s Workers To Accept Wages On Debit Cards Not Okay In PA, Says Judge
By 6.2.15
Two years ago, a Pennsylvania woman sued her former employers at McDonald’s because they forced her and other workers to accept their wages on fee-laden prepaid debit cards. Though the fast food franchisee, who runs 16 McDonald’s, later changed this policy, the lawsuit continued to move forward, and last week a judge ruled against the franchisee’s claims that the debit card requirement was completely legal. [More]
This McDonald’s Asks Drive-Thru Customers To Bend The Laws Of Physics
By 5.29.15
McDonald’s is trying all kinds of new things to attract younger customers and sling fries at them, but we’re not so sure about their plan to increase drive-thru traffic in the United Kingdom by bending the laws of physics. “Please use both lanes to place your order,” a new sign says. Both? [More]
Will A Toastier Bun Make You Want To Eat A McDonald’s Burger?
By 5.28.15
By now, most of us are aware that McDonald’s is struggling to attract and retain new customers – mainly those labeled as millennials. The fast food giant’s latest attempt to turn things around doesn’t involve a plethora of new artisanal or healthy menu items. Instead, it entails making sure your order comes out piping hot and correct. [More]
McDonald’s Now Threatening To Sneak Into Your Kitchen, Steal Your Food
By 5.22.15
Five years ago, we warned you that before long, “artisanal” would become the new “organic,” and companies would adopt it in their marketing. The prediction came true, and companies like McDonald’s and Arby’s are advertising “artisan” mass-produced meat products. In advertising their artisan grilled chicken products, McDonald’s may be taking their “we use real food, honest” thing a little too far. [More]
McDonald’s, If It’s Come To This, Just Improve Your Food
By 5.21.15
“We’ve heard the same rumors you have,” says a recent publication from McDonald’s. “Fillers in our beef, so called ‘pink slime.'” The message is fine, but the location is problematic: McDonald’s is not only protesting a little too much, but this message is on a tray placemat. In one of their restaurants. The kind that you look at while you eat your McDonald’s food. [More]
Lawsuit: “Defective” Chicken McNugget Contained Bone Shards That Caused “Severe Injury” When Swallowed
By 5.19.15
A Chicago man says he had to take a trip to the emergency room after eating what he calls a “defective” Chicken McNugget caused him “severe injury” when he swallowed it. He’s filed a lawsuit claiming the food in question contained one or more sharp bone shards that didn’t feel so great going down. [More]
