Supposedly, Kellogg’s “brand reputation” is in the gutter after canning Phelps over the pot photo, slipping from #9 to #83 in a list of 5,600 companies. We’d believe it more if this “reputation index” chart from Vanno, a brand index company, didn’t look like someone was given PowerPoint and 3 minutes and told to produce some convincing evidence for a press release.
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As Salmonella Recall Expands, FDA Warns Consumers To "Postpone Eating" Many Peanut Butter Products
By 1.18.09
The FDA still hasn’t tracked down all that yummy salmonella-contaminated peanut butter, and until they do, they want consumers to stop eating all “commercially-prepared or manufactured peanut butter-containing products and institutionally-served peanut butter.” No, this doesn’t mean the jar of Skippy on your shelf, but it does seem to cover cookies, cakes, and ice cream; pretty much any shrink-wrapped peanut butter snack.
Kellogg: "Please Don't Eat Our Peanut Butter Sandwich Crackers"
By 1.15.09
Can’t make it to your local prison, hospital, or school cafeteria to get in on this year’s peanut butter salmonella craze? Kellogg may have you covered at the nearest snack vending machine. The company has announced that it doesn’t want anyone eating its Keebler and Austin brand peanut butter crackers right now while it investigates whether they’re action packed with salmonella stowaways.
Grocery Shrink Ray Hits Apple Jacks, Cocoa Krispies, Corn Pops, Froot Loops and Honey Smacks
By 6.18.08
Kellogg has confirmed that the much-feared grocery shrink ray has now focused its malevolent beam on Apple Jacks, Cocoa Krispies, Corn Pops, Froot Loops and Honey Smacks. Boxes were shrunk by an average of 2.4 ounces.
Hydrox Cookies Are Dead
By 1.23.08
In 2003, without warning or announcement, Kellogg Co. killed off the cookie — by then rechristened Droxies — after failing to gain ground against the dominant Oreo, one of the country’s best-selling snack foods.
Food Frauds: Special K Fruit & Yogurt And DanActive "Immunity" Drink
By 11.8.07
Food marketing is largely made up of lies, but everyone already knows that. The CSPI, however, likes to find foods that are especially fraudulent in their marketing claims. These made us laugh for some reason, so we thought we’d share them with you.
Sleeping Pills For Kids? The 2007 International Bad Product Awards
By 10.31.07
The Consumer’s International 2007 International Bad Product Awards are here, folks. Let’s have a big round of applause for:
U.S. Companies Start Testing, Screening Chinese Products
By 7.1.07
U.S. companies are developing new safety measures in response to the continued rumbling of the Chinese Poison Train. The measures, along with renewed federal interest in food safety, suggest that we may be in the midst of a food safety revolution similar to the one that reformed the meatpacking industry after the publication of Upton Sinclaire’s “The Jungle.”
For the companies, the problem is two-fold: figuring out exactly what to test for and maintaining control over their network of suppliers, even as they turn to China for vast quantities of imports at lower prices.
Three companies are trying three different strategies to cope with the uncertain quality of China’s exports:
Kellogg To Stop Marketing Unhealthy Food To Kids
By 6.14.07
Kellogg announced today that it would phase out advertising to children under 12 unless the food met nutritional guidelines for sugar, calories and fat, reports the New York Times.
