Kellogg has confirmed that the much-feared grocery shrink ray has now focused its malevolent beam on Apple Jacks, Cocoa Krispies, Corn Pops, Froot Loops and Honey Smacks. Boxes were shrunk by an average of 2.4 ounces.

“This price adjustment on select ready-to-eat cereal brands was taken to offset rising commodity costs for ingredients and energy used to manufacture and distribute these products,” a spokesperson said.

While this is sad, we’re slightly more disturbed that cereal now comes with a picture of a senior citizen on the front and an “adventure spoon” inside.

Kellogg shrinks boxes of several cereal brands [AJC]
(Photo: iwantamonkey )

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