For decades, your typical supermarket had one wall of produce, and a corner deli counter, with the core of the building given over to boxed, canned, and bottled products from recognizable brands. But as grocery stores revamp stores to attract shoppers looking for fresher food, companies like Kraft, Mondelez, and Kellogg are losing ground. [More]
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Kellogg Paid Its ‘Independent’ Breakfast Council, Fed Them Pro-Cereal Talking Points
By 11.22.16
Americans just aren’t as interested in cereal as they used to be, so the companies that sell cereal are desperate to reverse that trend. Kellogg tried to increase its products’ health cred by creating a “breakfast panel” of “independent” dietary experts who were paid by the company and provided with talking points. The meaning of the word “independent” was rather fuzzy. [More]
Lawsuit Accuses Cheez-It Of Falsely Advertising “Whole Grain” Crackers
By 5.19.16
What does it mean for a food to be labeled “whole grain”? Even if there is no official standard for that term, do you expect that a whole grain version of a product would be healthier than the original? [More]
Kellogg Joins Food Industry Cool Kids, Will Remove Artificial Ingredients By 2018
By 8.5.15
Major food producers and chain restaurants have to follow trends to stay relevant, and right now the trend is ditching artificial flavors, colors, and preservatives. The latest manufacturer to join this party is Kellogg, a company with falling sales since Americans just aren’t as into cereal as we used to be. [More]
General Mills Closes Snack Subscription Service, Kellogg To Open One
By 6.9.15
Subscription boxes full of stuff, ranging from pet treats to makeup samples, are a hot category right now. That’s why it makes sense that General Mills and Kellogg, companies best known for their cold cereals, are interested in the market for curated selections of “natural” packaged snacks shipped to customers’ doorsteps. While General Mills is getting out of the snack-box biz, though, Kellogg is just entering the market. [More]
We’re Not Eating Cereal, And It’s Hurting Kellogg The Most
By 2.26.15
It’s not surprising that sales of breakfast cereal are falling: Americans, as a whole, are starting to eat breakfast on the move, cut carbs, and many people are fearful of genetically modified corn and wheat. If we do sit down and eat breakfast, we’ll scramble some eggs or microwave some oatmeal. [More]
Kellogg Denies Having Anything To Do With Pringles Reddit Posts
By 4.29.13
Getting thousands, maybe millions of Internet users to view, like, share, and talk about your product isn’t easy. Any number of companies have tried to anonymously post “viral” content in the hope that it will spread quickly (and without having to pay for additional ads). And following a rash of funny/interesting Pringles photos popping up on Reddit, some users claim it’s a blatant marketing gimmick. [More]
Kellogg Adopts Pringles For $2.7 Billion In Order To Expand Its Snack Family
By 2.15.12
In an attempt to make their company one big, happy, snacky family, Kellogg is shelling out $2.7 billion in straight-up cash to buy the Pringles line from Procter & Gamble. As long as they don’t try to take the chips out of the can or do anything else drastic, not much should change so far as the munching experience. [More]
My Frozen Waffles Stink, As Does Company's Response
By 11.18.10
Brad says a breakfast-befouling chemical odor emits from his Eggo waffles when he opens the package. When he brought up the issue to Kellogg, he says the company tried to satisfy him with some coupons, which he used to buy more waffles, only to experience the same problem. He sent a package to Kellogg and is waiting to hear back, and has also gone to the Food And Drug Administration. [More]
Kellogg's Recalls 28 Million Boxes Of Cereal Over Stinky Box Liners
By 6.25.10
A few weeks after getting slapped on the wrist by the FTC for the second time in a year, the Kellogg Company’s cereal division has another embarrassment on its hands — a recall of 28 million boxes of Apple Jacks, Corn Pops, Froot Loops and Honey Smacks due to “an uncharacteristic off-flavor and smell coming from the liner in the package.” [More]
Kellogg's Ordered To Stop Saying Its Cereals Make You Healthier
By 6.3.10
For the second time in a year, Kellogg Company has been called to the principal’s office at the Federal Trade Commission and slapped on the wrist for misleading customers into thinking its cereal products offer unproven health benefits. [More]
Jumbo Rice Krispies Aren't Crispy, Kellogg Admits As Much
By 5.3.10
Blaine was crestfallen that Jumbo Rice Krispies didn’t live up to his dreams of a bigger, better, Krispie-er version of the regular Rice Krispies he knew and loved. He found them mealy and soggy, and complained to the company, which pretty much admitted he was right — at least that the cereal isn’t a jumbo-sized version of the original. [More]
Cocoa Krispies No Longer Prevent Swine Flu
By 11.12.09
Kellogg decided that it isn’t such a good idea to pretend Cocoa Krispies build your immunity.
Kellogg Hints That Cocoa Krispies Will Save Your Kids From Swine Flu
By 11.2.09
Remember when the FDA was like, “Hey, General Mills, you’ve turned Cheerios into a drug?” This sort of reminds us of that. Now Kellogg is claiming on their new packaging that Cocoa Krispies will help your child’s “IMMUNITY.”
Hey, There's Listeria In The Eggo Waffles
By 9.2.09
Well, %#$% there is listeria in the Eggo Waffles. A sample of buttermilk Eggo waffles tested positive for listeria, says the Georgia Department of Agriculture. The product wasn’t shipped to the marketplace, but they’re recalling a few batches that did — just in case.
Kellogg Will Start Adding Fiber To Most Of Its Breakfast Cereals
By 6.4.09
Kellogg has announced that it’s going to start adding fiber to about 80% of its cereal product line, beginning with Froot Loops and Apple Jacks in August and continuing into other brands through the end of 2010. The goal is to bump up the fiber per serving to 3 grams, which is the amount the government requires to label a food a good source of fiber for kids.
By 5.4.09
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If you mourned the closing of Mother’s Cookies last October, new owner Kellogg has announced that the cookies are back on store shelves starting today.
Kellogg Agrees To Tone Down "Frosted Mini-Wheats Are Brain Food" Nonsense
By 4.21.09
What? It turns out that giving your kid a bowl of Frosted Mini-Wheats will not guarantee a nearly 20% uptick in classroom attentiveness, despite what Kellogg claims on packaging and TV? I probably should have figured that out on my own, but I rarely eat Frosted Mini-Wheats for breakfast, so I am quite likely retarded. Luckily for all of us, the cereal company just reached an agreement with the FTC to stop misleading consumers with its faux-scientific claims.
