Mint St. Patrick’s Day Milk Goes National With TruMoo

Do you enjoy drinking milk, but think that it simply isn’t green or sugary enough? Following in the deeply disturbing footsteps of orange milk and jellybean milk comes “mint vanilla” flavored milk from TruMoo, a brand that started as a low-fat version of chocolate milk. Why mint? The milk is green, for St. Patrick’s Day, so it’s mint-flavored. It’s like a melted Shamrock Shake.

Mint-flavored holiday milk isn’t an invention of Dean Foods, maker of TruMoo. The green stuff was a childhood staple for me every spring from the local dairy, and they started this hot trend in 1976. They make a fine pairing with Thin Mints, and at least make a little bit more sense than Creamsicle milk to celebrate Halloween.

Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.