jayRaz

SodaStream Wants You To Make Your Own Beer At Home

Though you probably know at least one at-home brewer who has gone to some lengths to buy all the equipment and materials necessary to whip up a batch of beer in their own kitchen, there are others who perhaps aren’t willing to go those lengths, but still like to be a bit DIY. For those folks, SodaStream has a new “homemade” beer system that brews beer much in the same way it makes soda — no knowledge of wort or hops required.
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Anheuser Busch InBev

Budweiser’s Parent Company Wants To Fill The Corona-Shaped Hole In Your Heart With Jalisco Estrella

When Anheuser-Busch InBev merged with Corona parent company Grupo-Modelo, it had to sell the U.S. rights to the popular beer to another company in order to abide by a Justice Department requirement to keep the marketplace fair and competitive. To fill that Corona-shaped hole in your heart, Budweiser’s parent company is now bringing Jalisco Estrella across the border and into American stores and bars. [More]

Saltwater Brewery

Brewery’s Edible 6-Pack Rings Designed To Feed Marine Life Instead Of Killing It

If you’re like me, once a six-pack of soda or beer is gone, leaving behind only plastic rings, you can’t help but be seized by the urge to snip them apart, an urge likely fueled by grade school lessons about what can happen when they find their way to the sea, and marine animals get tangled up in them. One brewery has created edible six-pack rings that are designed to feed aquatic wildlife if they end up in the ocean, and eliminate the need for all that snipping. [More]

Saugatuck Brewing Company

‘Murica: The Inevitable Beer Response To Budweiser’s “America” Name Change

That didn’t take long: the day after Anheuser-Busch InBev said Budweiser would be temporarily renamed to “America”, a Michigan brewery came out with its own beery appeal to patriotism, albeit a tongue-in-cheek one: ‘Murica.

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Budweiser Temporarily Renaming Its Beer “America” Because Why Not?

Budweiser Temporarily Renaming Its Beer “America” Because Why Not?

There’s one surefire way to link your product to the land of the free and the brave — just slap the word “America” on it: Anheuser-Busch InBev is taking a patriotic tack as part of its summer advertising campaign, replacing the “Budweiser” name on its 12-oz beer cans and bottles with the word “America,” and swapping “King of Beers” for “E Pluribus Unum.”

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Rob

Mega-Beer Merger Clears Hurdle: SABMiller Officially Sells Peroni, Grolsch Brands For $2.9B

In order to grease the wheels for the mammoth $107 billion merger of beer giants Anheuser-Busch InBev and SABMiller, a number of Miller’s brew brands are being sold off as quickly as possible. Only a week after announcing that Miller might sell a number of premium labels — including Peroni, Grolsch, and Meantime — to Japan’s Asahi Group, the $2.9 billion deal is now official.

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Eric R. Patalinghug

Here Are The 8 U.S. Craft Brewers Bought By Anheuser-Busch Since 2011

Anheuser-Busch InBev’s largest purchase to date — the $107 billion merger of rival SABMiller — might still be awaiting regulatory approval, but that certainly hasn’t stopped the beer behemoth from gobbling up smaller craft brewers in the meantime. In its eighth purchase of a U.S.-based craft brewer since 2011, AB has now added Virginia-based Devil’s Backbone to its “High End” portfolio. [More]

Indeed Brewing

Minnesota Brewer Can’t Highlight “LSD” On Beer Labels Outside Of State

When trying to set their products apart from others on the market some companies find clever, suggestive names and packaging. With names like Hoppy Ending Pale Ale and Arrogant Bastard Ale gracing the labels of adult beverages, it doesn’t appear that much is off-limits for craft brewers in the U.S. Unless you bestow a drug-like name on your brew, as one Minnesota brewer recently found out.  [More]

shonuff444

Judge: Beer Drinkers Can’t Sue Red Stripe For “Jamaican Style” Beer Brewed In The U.S.

Just because something is made in another country’s style, does that mean it has to actually be produced in that foreign land? Not necessarily, a judge said recently in dismissing a potential class action lawsuit accusing Red Stripe of false advertising, among other things, because its “Jamaican style lager” has been made right here in the United States since 2012. [More]

Gunnar Grimnes

Customer Sues AB InBev Because Leffe Beer Isn’t Brewed In A Monastery

What does “Abbey Ale” mean? To over-simplify, they’re beers brewed in the style of traditional beers made in European monasteries, which are well-respected and popular. A man in Florida has filed a class action lawsuit against brewing giant AB InBev over its Leffe beer, which he claims is marketed as a monastery-made craft brew when it’s really produced in the Stella Artois mega-brewery in Belgium. [More]

JLars K. Jensen

The Unhappiest Hour: Busch Beer, Frito-Lay Trucks Collide, Spilling Products Onto Highway

That faint keening sound you may hear coming from down in Florida could be the mournful wails of beer and snack fans upon hearing that a Busch Beer truck collided with another truck carrying Frito-Lay chips, spilling products all over the interstate. [More]

After 10 Years, Dos Equis Will Replace “Most Interesting Man In The World”

After 10 Years, Dos Equis Will Replace “Most Interesting Man In The World”

One of the more famous faces in advertising is set to change, as Dos Equis beer plans to retire the current version of the “Most Interesting Man In The World” and replace him with someone who is presumably of equal interest, globally speaking. [More]

Adam Fagen

Mega-Beer Merger Clears Hurdle: SABMiller Sells Chinese Beer Brand For Bargain Price

The $107 billion merger of Anheuser-Busch InBev and SABMiller is a truly global affair, with the betrothed companies having to appease regulators on multiple continents. While the mega-deal still faces numerous challenges, it has cleared one huge hurdle with SABMiller agreeing to sell its half of China’s largest brewer for only $1.6 billion.

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Wisconsin Jury Rejects Man’s Beer-Battered Fish Excuse In Drunk Driving Case

Wisconsin Jury Rejects Man’s Beer-Battered Fish Excuse In Drunk Driving Case

You might recall the story of a driver who told police that the reason he failed a field sobriety test was because he’d been eating some beer-battered fish before getting in the car, and not because he’d been drinking booze. His case recently made it to a Wisconsin courtroom, where a jury decided his excuse was too fishy to be true. [More]

Fire At Will [Photography]

Kroger Wants Alcohol Companies To Pick Up The Tab For Its New Booze Organization Plan

After decades of sticking with its organization system in stores, Kroger has a new plan for how it decides which booze brands go on which shelf, and how prominently each one is displayed. Instead of relying on “category captains” from big names like Anheuser-Busch InBev and Diageo to suggest how wine, liquor, and beer are organized in stores, the grocer wants alcohol companies to pay a privately held distributor to make those display decisions. [More]

.sanden.

8 States With The Strangest Alcohol Laws

What’s the first thing you do to prepare for a trip to another state? After finalizing your packing list, looking up the law of the land should be on your list — especially if you’re planning on drinking any beer, wine, or liquor while you’re there.

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Judge Tosses Drunk-Driving Charge Against Woman Whose Body Acts As A Brewery

Judge Tosses Drunk-Driving Charge Against Woman Whose Body Acts As A Brewery

We learned a few years ago that there is a real medical condition where a person’s body basically turns into a brewery through no actions of their own. Though it can result in a drunken-like state that some might chalk up to simple inebriation, auto-brewery syndrome is involuntary, and as such, helped one woman who has it beat a drunk driving charge. [More]

Anheuser-Busch Buys Breckenridge Brewery, Third Craft Brewer In One Week

Anheuser-Busch Buys Breckenridge Brewery, Third Craft Brewer In One Week

As if the pending $107 billion merger with SABMiller wasn’t enough of a portfolio boost for Anheuser-Busch InBev, the beer giant has purchased not one, but three craft brewers in the last week. The company’s most recent holiday gift for itself is Breckenridge Brewing of Colorado. [More]