Because we’ll need something tasty to swill when our robot overlords finally come into their full artificial intelligence, a company in the UK is attempting to figure out if robots can help humans brew a better beer. [More]
While Keurig is surely hoping there will come a day when its failed KOLD soda-making machine is but a misty, sparkling memory, it’s not the first company to reach for the stars, to fly too close to the sun, to try to capture lightning in a bottle… and fail utterly and completely, thereby forever securing a spot in the brand failure hall of fame, never to be forgotten. [More]
The people who stole almost 3,300 cases of beer from a craft brewery in Atlanta either set out to re-sell the brews, or were out to have an amazing party. Either way, the company, SweetWater Brewing Co., has turned to the public for help, asking stores and consumers to watch for the missing brew, which shady characters might be trying to sell. [More]
Last year, a California man sued MillerCoors over its continued labeling of its Blue Moon brew as a “craft beer.” In October, a federal court threw out the case against the mega-brewer. A federal judge has now ended the argument once and for all, dismissing an amended complaint the plaintiff filed after the first case was tossed out. [More]
If there are two fun, creative groups of folks in this country who just can’t turn away from a good pun, it’s small-time beer brewers and roller derby girls. But can you tell which is which? [More]
“Immoral, unethical, oppressive, unscrupulous”: those are the adjectives a Native American tribe in North Carolina chose in a recently filed lawsuit to describe Anheuser-Busch InBev’s use of the official tribal logo and slogan in a local ad campaign. [More]
Though you probably know at least one at-home brewer who has gone to some lengths to buy all the equipment and materials necessary to whip up a batch of beer in their own kitchen, there are others who perhaps aren’t willing to go those lengths, but still like to be a bit DIY. For those folks, SodaStream has a new “homemade” beer system that brews beer much in the same way it makes soda — no knowledge of wort or hops required.
When Anheuser-Busch InBev merged with Corona parent company Grupo-Modelo, it had to sell the U.S. rights to the popular beer to another company in order to abide by a Justice Department requirement to keep the marketplace fair and competitive. To fill that Corona-shaped hole in your heart, Budweiser’s parent company is now bringing Jalisco Estrella across the border and into American stores and bars. [More]
If you’re like me, once a six-pack of soda or beer is gone, leaving behind only plastic rings, you can’t help but be seized by the urge to snip them apart, an urge likely fueled by grade school lessons about what can happen when they find their way to the sea, and marine animals get tangled up in them. One brewery has created edible six-pack rings that are designed to feed aquatic wildlife if they end up in the ocean, and eliminate the need for all that snipping. [More]
That didn’t take long: the day after Anheuser-Busch InBev said Budweiser would be temporarily renamed to “America”, a Michigan brewery came out with its own beery appeal to patriotism, albeit a tongue-in-cheek one: ‘Murica.
There’s one surefire way to link your product to the land of the free and the brave — just slap the word “America” on it: Anheuser-Busch InBev is taking a patriotic tack as part of its summer advertising campaign, replacing the “Budweiser” name on its 12-oz beer cans and bottles with the word “America,” and swapping “King of Beers” for “E Pluribus Unum.”
In order to grease the wheels for the mammoth $107 billion merger of beer giants Anheuser-Busch InBev and SABMiller, a number of Miller’s brew brands are being sold off as quickly as possible. Only a week after announcing that Miller might sell a number of premium labels — including Peroni, Grolsch, and Meantime — to Japan’s Asahi Group, the $2.9 billion deal is now official.
Anheuser-Busch InBev’s largest purchase to date — the $107 billion merger of rival SABMiller — might still be awaiting regulatory approval, but that certainly hasn’t stopped the beer behemoth from gobbling up smaller craft brewers in the meantime. In its eighth purchase of a U.S.-based craft brewer since 2011, AB has now added Virginia-based Devil’s Backbone to its “High End” portfolio. [More]
When trying to set their products apart from others on the market some companies find clever, suggestive names and packaging. With names like Hoppy Ending Pale Ale and Arrogant Bastard Ale gracing the labels of adult beverages, it doesn’t appear that much is off-limits for craft brewers in the U.S. Unless you bestow a drug-like name on your brew, as one Minnesota brewer recently found out. [More]
Just because something is made in another country’s style, does that mean it has to actually be produced in that foreign land? Not necessarily, a judge said recently in dismissing a potential class action lawsuit accusing Red Stripe of false advertising, among other things, because its “Jamaican style lager” has been made right here in the United States since 2012. [More]
What does “Abbey Ale” mean? To over-simplify, they’re beers brewed in the style of traditional beers made in European monasteries, which are well-respected and popular. A man in Florida has filed a class action lawsuit against brewing giant AB InBev over its Leffe beer, which he claims is marketed as a monastery-made craft brew when it’s really produced in the Stella Artois mega-brewery in Belgium. [More]
That faint keening sound you may hear coming from down in Florida could be the mournful wails of beer and snack fans upon hearing that a Busch Beer truck collided with another truck carrying Frito-Lay chips, spilling products all over the interstate. [More]
One of the more famous faces in advertising is set to change, as Dos Equis beer plans to retire the current version of the “Most Interesting Man In The World” and replace him with someone who is presumably of equal interest, globally speaking. [More]