UPDATE: Polls have now closed. Results will be announced Monday. Thanks to everyone who voted!
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More than 100,000 votes have already been counted in this year’s Worst Ad In America awards but some of the races are still separated by less than 1%. So make sure to get your votes in now — or forever hit your fast-forward button! [More]
advertising
![Verizon Internet To Share Your Location With Advertisers So You'll Get Ads "Of More Interest"](../../../../consumermediallc.files.wordpress.com/2012/06/serviceupdate.jpg?w=240&h=205&crop=1)
Verizon Internet To Share Your Location With Advertisers So You'll Get Ads "Of More Interest"
As a favor to you, Verizon internet says they’re going to start sharing your local geographical location to advertisers so you’ll get ads “of more interest.” For instance, “a pizza chain may want to deliver their ad to give a special offer to people living in a particular area.” Here’s how to opt out. [More]
![Purina Goes After Desirable Doggy Demographic With Sounds Only Your Pet Can Hear](../../../../consumermediallc.files.wordpress.com/2012/06/purinaadgrab.jpg?w=300&h=225&crop=1)
Purina Goes After Desirable Doggy Demographic With Sounds Only Your Pet Can Hear
While fast food advertisers have taken a lot of heat in recent years for packaging and marketing that is targeted heavily toward children, the evil ad geniuses of the world have found another demographic on which it can focus its marketing laser — your furry friends. [More]
![Lime Mexican Grill Turns Arizona Immigration Controversy Into Marketing](../../../../consumermediallc.files.wordpress.com/2012/06/limeorlando.jpg?w=300&h=225&crop=1)
Lime Mexican Grill Turns Arizona Immigration Controversy Into Marketing
Among the many hot-button debates of the last few years has been the state of Arizona’s controversial proposals to deal with the issue of illegal immigration. But while both sides of the debate take the topic very seriously, the folks at Southeastern restaurant chain Lime Mexican Grill have decided to have some fun with it. [More]
![Reebok To Fork Over $25 Million In Refunds For Deceptive EasyTone Ads](../../../../consumermediallc.files.wordpress.com/2012/06/reebokadftc.jpg?w=300&h=225&crop=1)
Reebok To Fork Over $25 Million In Refunds For Deceptive EasyTone Ads
As we reported yesterday, the Federal Trade Commission was going to announce a huge settlement, involving millions in refunds to consumers, with some big name shoe company over deceptive advertising claims. And today it was revealed that it’s sneaker biggie Reebok that has agreed to fork over $25 million in refunds to buyers of its EasyTone shoes. [More]
![Cheech & Chong Still Encouraging Baby Boomers To Get High… On Fiber](../../../../consumermediallc.files.wordpress.com/2012/06/cheechchongfibergrab.jpg?w=300&h=225&crop=1)
Cheech & Chong Still Encouraging Baby Boomers To Get High… On Fiber
Once upon a time, the comedy duo of Cheech Marin and Tommy Chong (some refer to them as Cheech and Chong) were as closely associated with marijuana as rolling papers and bongs. But oh how times have changed and priorities have shifted from getting high on pot brownies to getting high amounts of fiber from brownies. [More]
![Treat Your Baby's Mom Nice If You Live Near This Pawn Shop](../../../../consumermediallc.files.wordpress.com/2012/06/pawnshopsignalbany.jpg?w=300&h=225&crop=1)
Treat Your Baby's Mom Nice If You Live Near This Pawn Shop
Getting revenge on an ex can be tempting, and this pawn shop in Albany, NY, seems to be tapping into that desire for comeuppance in its new storefront marketing campaign. [More]
![Has Honda Finally Killed Off Mr. Opportunity?](../../../../consumermediallc.files.wordpress.com/2012/06/opportunityrip.png?w=240&h=225&crop=1)
Has Honda Finally Killed Off Mr. Opportunity?
For years, Honda has been irritating TV viewers by continuing to bring back its smug animated shill, Mr. Opportunity. The spots grew so grating that Consumerist readers voted it as the third-worst ad in the country last year. But several of you have noticed Mr. Opportunity’s absence from your TV sets and wanted to know if Honda had finally put the toon out of its misery. [More]
![Nivea Fined For Saying Skin Cream Makes You Slimmer](../../../../consumermediallc.files.wordpress.com/2012/06/mysihlout.jpg?w=300&h=170&crop=1)
Nivea Fined For Saying Skin Cream Makes You Slimmer
The distributor of Nivea in Canada has been fined nearly 400,000 Loonies for marketing the “My Silhouette” skin cream as making you slimmer. As opposed to the usually vague nonsense talk surrounding skin and beauty product pitches, this one claimed users could expect a “reduction of up to three centimetres on targeted body parts, such as thighs, hips, waist and stomach.” [More]
![Consumer Reports Not Starstruck By Celebrity-Branded Foods](../../../../consumermediallc.files.wordpress.com/2012/06/cr102k11-celebrity_brands.jpg?w=240&h=175&crop=1)
Consumer Reports Not Starstruck By Celebrity-Branded Foods
It seems like celebrities of all stripes will allow their names to be attached to any number of products, from Whitesnake wine to the bottled manly essence of Bruce Willis. And just like all retail goods, the quality of celeb-branded items can vary wildly. That’s why our test-lovin’ cousins at Consumer Reports recently decided to try out a slate of food products with star-powered names. [More]
![Comcast Withdraws Complaint About DirecTV NFL Sunday Ticket
Ads](../../../../consumermediallc.files.wordpress.com/2012/06/sundayticketadgrab1.jpg?w=300&h=225&crop=1)
Comcast Withdraws Complaint About DirecTV NFL Sunday Ticket Ads
UPDATE: A DirecTV rep tells Consumerist that Comcast is “grossly misrepresenting” the situation. [More]