Sales are down by record numbers compared to last year, when Easter was in April, according to the San Francisco Chronicle.
Sales at stores open at least a year, known as same-store sales, fell by a record 2.4 percent in April, the worst since the International Council of Shopping Centers started tallying the monthly numbers in 1970.
Ouch. Some stores were hit harder than others. Perpetually money hemorrhaging discount clothier Old Navy lost an eye-opening 20%. Walmart was down 4.6% and Target 6.1%.