Target Wants To Get Into The Grocery Delivery Business
Almost exactly a year ago, CEO Brian Cornell assured Target customers that he wasn’t going to transform the retailer into a grocery store. (He spent his pre-Target career working for food companies and grocery stores.) Yet the proposed delivery service came up during the retailer’s vendor summit, where they also discussed how Target customers are interested in more natural and organic products than in the past.
The company’s chief marketing officer told vendors that the company plans to start testing delivery “in the very near future,” but hasn’t yet said where the test will take place. The company is also testing curbside pickup of online orders in some stores in San Francisco and now near New Jersey.
Target execs ask suppliers to embrace changes in stores and online [Star-Tribune]
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