Great Moments In Targeted Advertising
Theoretically, the coupons that print out for you at the grocery checkout are carefully targeted to you based on your buying habits over time, or on the products in your cart on that particular day. Which is why one reader of Passive-Aggressive Notes was just a bit insulted when she purchased a single pint of Ben & Jerry’s and some chocolate chips (for a baking project, she swears) and the machine spat out this Slim-Fast coupon.
Your guardian angel just wants you to get ‘bikini ready’ [Passive-Aggressive Notes]
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