GM Begs For $12 Billion, May Sacrifice Saturn, Pontiac, Saab
GM desperately wants an invite to the bailout party — and has submitted a request for $12 billion dollars. In return, GM will attempt to return to profitability by “explor[ing] alternatives for the Saturn brand,” as well as cutting “product offerings” at Pontiac.
From their press release:
In the U.S., GM will focus its product development and marketing efforts on four core brands – Chevrolet, Cadillac, Buick and GMC. Pontiac will be a specialty brand with reduced product offerings within the Buick-Pontiac-GMC channel. Hummer has recently been put under strategic review, which includes the possible sale of the brand, and GM will immediately undertake a global strategic review of the Saab brand. As part of the plan, the company also will accelerate discussions with the Saturn retailers, consistent with their unique relationship, to explore alternatives for the Saturn brand.
GM Sends Congress Plan Asking For $12 To $18 Billion, “Alternatives” For Saturn Brand [Jalopnik]
(Photo: Computermachina )
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