July 10: The First Christmas Catalog Has Arrived!

Paul over at Network World has the dubious distinction of reporting the season’s first Christmas catalog, which he and his wife received on July 10.

Hooray! Only 165 shopping days left!

Paul contacted the catalog’s sender to express his annoyance. They responded:

Dear Paul:

Thank you for your note. I’m glad that your wife received our new catalog but I’m sorry that she thought of it as a Christmas catalog and said “arghhh.”

Paul’s wife sounds awesome. “Arghhh” is precisely the correct response to receiving a Christmas catalog in July. The catalog sender went on to dispute Paul’s claim that the catalog was a “Christmas” catalog.

Whatever. If it looks like Christmas, smells like Christmas, and says “Christmas” on it. It’s Christmas.

Christmas in July [Network World]