Unused Gift Cards Profit Retailers By $4.8 Billion

Six percent of this year’s gift cards will go unused, netting retailers $4.8 billion in free money, the AP reports.

Gas and supermarket gift cards, however, have close to a 100% use rate.

What can we say? Gift cards aren’t for slothful recipients. — BEN POPKEN

Retailers profit from unused gift cards [AP] (Thanks to dohtem!)