Most Disgusting Ad Pitch Ever

Hardee’s is marketing its new 930 calorie, 63 grams of fat Philly Cheesesteak Thickburger with the line “Now meat is a condiment.”

The only thing more disgusting I can immediately think of is the slogan ‘Now semen-coated afterbirth is a condiment.’

When did hamburger joints start getting their recipes from Homer Simpson? Next thing you know, that black, decomposing hoagie he kept behind the couch is going to be on the menu.

Meat-on-meat sandwich spurring sales for U.S. fast-food chain Hardee’s [New Mexican]


Edit Your Comment

  1. mark duffy says:

    Mmmmmmm…cow-ey goodness.

  2. Kornkob says:

    I guess I don’t see where this fits on Consumerist. Someone doesn’t like a slogan and…?

    I dunno, it sounds like cutesy marketing speak to me, nothing more.

  3. ValkRaider says:

    You do realize that some of us *like* meat. And that slogan is cool. One of my favorite places is a hamburger joint that makes burgers with meat on meat on meat…

    ( ) “Calamity Janes” in Sandy…

    You can get a hamburger with the patty, and ham, and sausage, and bacon, and a fried egg. All in one burger.


    I think your concept of “disgusting” is a little out of whack. I am appalled that you would relate a hamburger with two kinds of meat to a semen coated placenta. I think you have a problem…

    ( Besides, bacon is a different type of meat, is a Bacon Cheeseburger disgusting too? Doesn’t just about anywhere that sells hamburgers have a bacon cheeseburger option? )

  4. RandomHookup says:


  5. KAIZEN says:

    Check this out. It’s kinda like a game.
    Hardee’s/Carl’s Jr “Nutrition” Calculator
    . I was able to get up to 2800 calories and 170 grams of fat with a Monster Thickburger, Large French Fries, and a Chocolate Hand Scooped Ice Cream Malt. They might as well call it a heart attack with a side of stroke topped with obesity! Sexy! Sexy!

  6. Yozzie says:

    So… are you opening a most disgusting comment contest? Because I’m pretty sure somebody can outrank that…

  7. ModerateSnark says:

    Hardee’s/Carl’s Jr do seem to be differentiating themselves by proudly featuring things that are rich, juicy, and bad for you…

    …can you smell the punch line coming?…

    …like Paris Hilton.