Everyone likes hosting launch parties, right?! What? No one likes them? They’re not real parties—just promotional events dreamed up to move units? But Microsoft told me that it’s okay to host my own launch party! It’ll be cool! Just look at these two married couples hanging out and gabbing like a box of birds about how much they love Windows 7.
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Microsoft Seeks Arrogant Would-Be Hipsters To Staff New Stores
When Apple needs to come up with a hot new product, it turns to CEO Steve Jobs, who is said to micromanage everything from the color of the product’s box to how overpriced it should be. And, when Microsoft needs to go after the next big thing, the company turns to … Steve Jobs. At least that seems to be the idea behind Microsoft’s latest plan, which involves poaching managers from Apple’s retail stores.
Are All Xbox 360s Doomed To Fail? Student Survey Aims To Find Out
Reader Ben Strauss is doing a cool project for his marketing class – he’s surveying Xbox owners to find out how many have had failed Xboxes and/or know someone who does. So far he’s interviewed 200 people and is seeing a 71% failure rate, with 85% of respondents saying they know someone with a failed Xbox. Ben writes:
DS, PSP, iPhone, Meet Your New Portable Gaming Competitor: The Zune HD!
WIRED reports the newly released Zune HD can play video games. They found this promo video, posted inside, which reveals the device would play games, something Microsoft hadn’t confirmed.
Microsoft Teaches Best Buy How To Diss Linux, Macs
A recent flurry of reports on the internets claim that Microsoft has been training Best Buy employees to push customers away from Linux and Mac systems to those running Windows. While some posts claim that the Gatesians are teaching Best Buy workers to become “Linux assassins,” most of what’s going on looks like typical retail marketing: a deep-pocketed supplier working with a chain to hawk its products more aggressively. However, Linux pros are up in arms about “inaccuracies” in the Microsoft program that walks customers through the advantages of Windows vs. Linux.
Reader Says Microsoft Won't Stop Charging Him For Ex-Roommate's Xbox Live
In case you were wondering whether or not it would be a good idea to let your deadbeat roommate use your debit card to sign up for Xbox Live, Jake checks in to reassure you that no, it’s not.
Microsoft Charging For Xbox 360 Game Add-On That's Free On PC
Eurogamer reports that Microsoft is charging $7 for the downloadable Crash Course add-on, due this month, to the zombie-splattering Xbox 360 game Left 4 Dead. Crash Course will be free on the PC version of the game via Steam, but the Destructoid story cites a Eurogamer interview with Chet Faliszek of Valve, the game’s developer. He tells Eurogamer:
Microsoft Poland Demonstrates Hilariously Bad Photoshop Skills
Apparently, some geniuses at Microsoft decided that an Asian man, a black guy, and a white woman wasn’t the best way to sell Microsoft’s Business Productivity tools in Poland. So they swapped out the black guy with a white guy in the photo. Nothing terribly unusual about that – ads are altered for foreign markets all the time. But that Photoshopped head of a grimacing, palsied yuppie promises to haunt your dreams.
You Can Extend Your Windows 7 Trial Period Up To 120 Days
The OS coverage this week will mostly be about Apple’s upgrade coming out this Friday, but here’s a good tip for Windows users who are planning on trying out Windows 7: you can reset the 30 day trial period 3 times, for a total of 120 days. Although it’s not an official “feature,” Microsoft has announced that they don’t care if customers take advantage of it.
Microsoft Favors Braun Over Brains In Store Employees
Thinking about going for a job at one of those snazzy new Microsoft Stores? Time to stock up on the Creatine and start pumping iron, because Microsoft will need you to be able to lift 75 pounds. That’s like two Paris Hiltons!
Microsoft Lowers High-End 360 Price To Match PS3
Responding to Sony’s announcement that a new, cheaper PS3 — as well as a universal price cut to $300 — is imminent, Microsoft is understandably lowering the price of its Xbox 360 Elite to $300, matching the new PS3.
Xbox 360 Failure Rate is 54.2 Percent, Game Informer Finds
The Xbox 360 breaks five times as often as its closest failure-prone competitor, the PlayStation 3, a print edition-only Game Informer survey found.
UPDATED: Microsoft Will Let You Download Games With 360 Currency It Sells You, CSRs Told Me Otherwise
Dork that I am, I got giddy when I heard Microsoft would start selling full downloads of retail Xbox 360 games to hard drives under the new Games on Demand banner. I bought $60 worth of Microsoft points in order to download Call of Duty 2 and Lego Star Wars: The Complete Saga.
Judge Tells Microsoft It Can't Sell Word In U.S.
Thanks to a Texas judge’s ruling earlier this week, Microsoft has been prohibited from selling or supporting any more copies of Word that can edit XML-based documents. A Toronto-based company, i4i, sued Microsoft in 2007 over its XML editing patent, and the judge ruled in i4i’s favor. The ruling kicks in 60 days from now, unless Microsoft decides to appeal. We have a feeling it will.