Today at CES in Las Vegas, T-Mobile announced two new proposals that its competitors may or may not copy: charging customers the advertised price without adding taxes or fees to their bills, and offering customers who use very little of their “unlimited” data allowance a rebate. [More]
John Legere
T-Mobile Will Pay $48M To Close FCC Investigation Into Limits On “Unlimited” Data Plans
By 10.19.16 — Updated: 10.31.16
If you’re going to market “unlimited” wireless data plans, you’d better adequately disclose that, as the name might imply, you’re not selling unfettered access to all the data you could possibly use in a month. Otherwise, you could end up on the hook for millions of dollars in penalties and discounts. [More]
T-Mobile Will Give Away Free Lyft Rides Instead Of Pizza After Domino’s Struggles To Keep Up With Promo
By 6.16.16
It sounded like a great idea — free Domino’s pizza for T-Mobile customers every Tuesday. But just two weeks into T-Mobile Tuesdays, the company says Domino’s was overwhelmed by the demand, so it’s nixing pizza in favor of free Lyft rides for next week’s giveaway. [More]
T-Mobile CEO John Legere Sorry For Cursing Out Critics On Twitter
By 1.11.16
Last week, T-Mobile CEO John Legere went on Twitter to post video responses to questions about his company’s Binge On program. While the rabble-rousing exec is often applauded for his plainspoken demeanor, he was roundly criticized for cursing out one pro-consumer group that has been critical of his company. After a few days to think about it, Legere is now apologizing. [More]
T-Mobile CEO John Legere To Critics Of Binge On: “Who The F**k Are You?”
By 1.7.16
Earlier today, I predicted that there would be further slinging of words between T-Mobile and critics of its Binge On video streaming program. What I didn’t know at the time was that T-Mo CEO John Legere would go on Twitter to respond to, and profanely insult, those critics. [More]
T-Mobile CEO Tries To Explain $15/Month Price Hike For Unlimited Plan
By 11.12.15
While T-Mobile’s event-friendly news from Tuesday’s press conference was that the company was exempting a number of streaming video services from data caps, what wasn’t so loudly announced was T-Mo’s price hike for its unlimited data plan — from $80/month to $95/month for new customers. [More]
T-Mobile CEO Rips AT&T CEO, Asks AT&T Customers To E-Mail Him Their Suggestions
By 10.14.15
Yesterday, AT&T CEO Randall Stephenson made it clear that he has no interest in hearing from customers who might have a suggestion for a new product or service. And because T-Mobile CEO John Legere will take every opportunity he can get to needle AT&T, he’s using this news to point out that he’s slightly more receptive than Dandy Randy from the Death Star — and that he’s also willing to field suggestions for AT&T. [More]
T-Mobile CEO Has No Idea What People Are Doing With 2 TB Of Mobile Data, Vows To Stop Them
By 8.31.15
Heads up, mobile data hogs: T-Mobile is on to your tethering shenanigans and your testing the limits of what “unlimited data” means. In a blog post, CEO John Legere says that the company plans to go after its biggest “network abusers,” and it will begin today. What’s “abuse,” according to Legere? Using as much as two terabytes of data per month. [More]
T-Mobile Claims It’s Bigger Than Sprint, Open To Working With Dish On Wireless Services
By 2.19.15
With AT&T and Verizon comfortably controlling the two lead spots in the U.S. wireless market, it’s left to Sprint and T-Mobile to duke it out over the third-place position. And if you believe the latest chest-thumping from T-Mo CEO John Legere, his company is now at least tied with Sprint if not ahead. [More]
T-Mobile CEO Not Exactly Thrilled With “Bullsh**” Stories About Future Of Un-Carrier
By 1.20.15
Yesterday we told you that Tim Hoettges, CEO of T-Mobile US parent company Deutsche Telekom, had expressed some concern over the carrier’s long-term ability to continue its aggressive “Un-Carrier” promotions and competitive pricing without a merger partner. Judging by reactions of T-Mobile US CEO John Legere, he’s not exactly thrilled with the way this story is playing out in the media. [More]
T-Mobile CEO “Sick And Tired” Of Takeover Talk
By 10.7.14
T-Mobile has long been considered a juicy, low-hanging magenta fruit that some bigger company could pick off and devour. But after years of being wooed by suitors from the Death Star, Japan, and France, T-Mobile CEO John Legere says it’s time to stop talking about his company being acquired by someone else. [More]
T-Mobile, Where Being #1 Means Being Newest Item On A List
By 9.22.14
Once again, T-Mobile is tooting its own horn, declaring a victory when there wasn’t even a fight to begin with. [More]
T-Mobile: We Shouldn’t Be Sued Over Bill-Cramming Because We’re Not Doing It Anymore & We’re Super-Sorry
By 7.1.14
Earlier this afternoon, the Federal Trade Commission filed a complaint against T-Mobile, alleging the wireless carrier made hundreds of millions of dollars off of bogus premium text-messaging charges “crammed” onto customers’ bills. The response from T-Mobile CEO John Legere isn’t exactly what you would describe as contrite. [More]
T-Mobile CEO John Legere Compares AT&T And Verizon To Rapists, Apologizes
By 6.19.14
Last night, T-Mobile announced two cool new programs to entice potential subscribers: streaming music won’t count against customers’ data caps, and a test-drive program so people considering ditching their current carrier can give T-Mobile a try. Those are great, but one passing remark of Legere’s during his presentation drew some negative attention earlier today. (Warning – rape reference and F-bomb.) [More]
T-Mobile Claims “AT&T Dismantles Death Star” In Mocking Press Release
By 1.29.14
Weeks after crashing AT&T’s big Las Vegas party at CES, T-Mobile CEO John Legere continues to poke the lion with a stick. This time, T-Mobile has issued a press release — complete with fake quotes from an actual AT&T exec — applauding the telecom giant for its decision to “leave the dark side, step into the light.” [More]
AT&T Ejects Party-Crashing T-Mobile CEO
By 1.7.14
While some at T-Mobile might still have some emotional scars from its failed engagement to AT&T, T-Mobile CEO John Legere has no such connection, having joined the company in 2012, after federal regulators nixed the marriage. Since then, the leather-jacketed MIT grad has occasionally taken to picking on the Death Star and its stuffy reputation. The latest stunt involved crashing AT&T’s private party at CES on Monday. [More]
T-Mobile CEO Says Shared Data Plans Could Be Felled With All That Porn You’re Watching
By 1.9.13
Everybody likes a CEO that says outrageous things and talks smack about the competition while wearing the “Look, I’m a regular guy like you!” outfit of a T-shirt and blazer. The above reasons are all part of why John Legere of T-Mobile scored a win with his recent Q&A session during the 2013 Consumer Electronics Show in Las Vegas. And also he mentioned pornography, a guaranteed ear pricker-upper. [More]
