Do you have a very large room in your house and $400,000 burning a hole in your pocket? You can pay just under half a million to have a private IMAX home theater installed, but renting movies will cost you extra. [More]
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IMAX Demands Website Retract Story That Has Virtually Nothing To Do With IMAX
The folks at IMAX need to learn when to take a compliment. When someone name-drops your brand as an aspirational standard, you should smile and appreciate the respect. What you shouldn’t do is demand that a news website retract an entire story just because someone mentions your brand. [More]
3D, Smell-O-Vision & Indoor Weather: Rating The Best & Worst Movie Theater Innovations
Summer blockbuster season is almost upon us. The months of kicking back in the full-blast air conditioning and watching digitally-created stuff blow up will begin in just a couple of weeks, and at this point, it’s an annual ritual. [More]
Regal Cinemas Raising Ticket Prices 4% Because You’re All Still Gonna Pay
Thanks to innovations like 3D and IMAX (or IMAX-ish), going to see a movie in theaters is an experience that a home theater really can’t match, even if a home theater has the benefit of comfier seats and no obnoxious strangers. The bosses of Regal Cinemas, one of the chains that have consolidated Americans’ away-from-home movie experience, understand this. So they’re going to raise ticket prices some more. [More]
IMAX Says It's Neither Length Nor Girth Of Screens That Matters — It's 'Perception'
As we established last week, not all IMAX screens are the same. Some are amazingly gimongous while others are only moderately gargantuan.
Does Your Local Cinema Have IMAX or Just IMAX Lite?
I can admit this here, and only thousands of people will judge me, but: I’m a sort of a nerd. I was really excited when the Regal Cinema at my local mall started knocking down walls to put in an IMAX theater. And none of this documentary-with-swooping-cameras motion sickness crap you get at the museum IMAX theaters, either—they were showing actual cinematic releases. Like “Star Trek.” And “The Dark Knight.” Also, “Star Trek.”