If you don’t like high pressure sales environments, stay the hell out of Gold’s Gym. Seattlest tried to sign up for a membership yesterday but was so put-off by the confusing sales pitch that they just walked out.
fitness
Are Brain-Training Video Games Effective? The Japanese Think So
By 9.11.07
“Brain Age” and its recently released sequel are hugely popular video games in Japan and the US. What’s unusual about this is that the games are made for and marketed to “older people” (which in video game language means “anyone over 25”) as a way to improve your mental acuity by keeping your cognitive skills at peak levels. Does any of it work, or is it just a self-help fad for the 21st century? Sharpbrains.com interviews Go Hirano, a Japanese entrepreneur (their description, not ours) who provides a general overview of the current state of “brain training” and its borderline-scientific underpinnings.
By 7.16.07
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Nintendo will introduce a step-board-like Wii peripheral that senses your movement, measures your Body Mass Index, ratcheting up the system’s physically active game factor. [Seattle P-I]
How Not To Be a Fat F****
By 1.3.07
Continuing her adventures in service journalism, Violent Acres has an acerbic roundup of 10 tips on how to poop the pounds, entitled, “How Not To Be a Fat Fuck.” A selection:
