It’s an all-out slap fight on the playground these days between Toyota and Ford, as both claim they’re No. 1 in the world as the makers of the top-selling car of 2012. Toyota contradicted Ford’s claim of the Focus being the coolest by sayings its Corolla is actually the best around.
Madison Ave, take some copywriting lessons from this radical used car ad: “Looking for a car with a sweet tape deck and a radio with five pre-sets? A car that needs new brakes and maybe some action under the hood?…Than this is the car for you! [sic]”
Toyota has announced that it plans to recall 95,700 2009 and 2010 model year Toyota Corolla, Corolla Matrix, and 2008 and 2009 Scion xD vehicles all equipped with 1.8 liter engines. The company is only notifying owners in states “affected” by extremely low temperatures: Alaska, Colorado, Idaho, Illinois, Iowa, Kansas, Maine, Michigan, Minnesota, Montana, Nebraska, Nevada, New Hampshire, New York, North Dakota, South Dakota, Vermont, Wisconsin, and Wyoming.
Some initial statistics are in on the vehicles traded in and purchased in the “Cash for Clunkers” program. Unsurprisingly, 80% of the vehicles traded in are trucks or SUVs, and the top sellers among car-buyers come from Honda, Toyota, and Ford.
If you own a Toyota Prius, you may want to bring it into your local dealership. Just pray that the steering wheel doesn’t break off in your hands on the way.