You may have heard of Starbucks’ CAFE Practices, a program Starbucks is claiming is superior to fair trade. CAFE Practices is described on Starbucks’ website as “guidelines designed to help us work with coffee farmers to ensure high-quality coffee and promote equitable relationships with farmers, workers and communities, as well as protect the environment.”
coffee
Starbucks Soon To Equal Coffee?
Over at Branding Post, we saw this quote about a grim dystopian future in which the word coffee no longer exists: when you pendulously breasted IHOP waitress emerges in a puff of brown cigarette smoke from the kitchens to demand your order, you won’t ask for a cup of coffee. You’ll ask for a Starbucks.
The Coffee Wars Have Begun
The price of another kind of sweet, life-nurturing crude is set to spike: thanks to a bad year in Brazil and growing consumer demand in Eastern Europe and Asia, there may not be enough coffee to meet demand over the next two years. Prices will be going up. A global coffee crisis may well be imminent.
Starbucks Alienates Doofus Teen
Ah, the casual stupidity of power-tripping barristas and idiot teens. From Mike’s Blog:
Starbucks “Addresses” DoubleShot “Concerns”
More DoubleShot. Steven Roemerman was so upset by Starbucks suing his favorite local coffee shop that he decided to write them and complain. This is the form letter they sent him back:
DoubleShot Coffee Considers Starbucks Capitulation
You might remember DoubleShot Coffee owner Brian Franklin, who is being sued by Starbucks for trademark violation. They claim they “own” the name of the common industry term “doubleshot.” They also claim they own the trademarks on “coffee, the complete works of Herman Melville, your immortal soul and your wife’s loins.”
DoubleShot Coffee To Customers: Mistook Us For Starbucks? You’re An Idiot.
More words of wisdom from our favorite anti-Starbucks crusader, Brian Franklin, proprietor of DoubleShot Coffee:
Daily Freeload
Here’s your free stuff o’ the day, thanks to Dewan, you frickin’ cheapskates.
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Free Coffee At Starbucks Today
We don’t usually say this… but go to Starbucks today. Grit your teeth as an obsequious minimum-wage hipster expects you to know the distinction between cup sizes written in three different languages, all meaning “big”. Resist the temptation to screw your thumbs through said hipster’s eye sockets. Because at least that coffee will be free today.
Remainders
Here’s all the stuff we couldn’t think of enough clever things to say about but nonetheless found interesting.
Employees Are Customers, Too
It’s often true that employees quit their bosses (rather than their companies), but all of them doing so at once is a rare and beautiful occasion. Four employees of Blenz Coffee in Vancouver went the extra mile, walking out mid-shift and taping a note on the door:
Starbucks Contest: The Winner!
First, Congratulations to Gregg Schultz, whose ‘Clash of the Titans’ story has been overwhelmingly selected by readers as the winner of the Starbucks contest. He’ll be getting a $500 gift certificate to Starbucks, with which he will be able to purchase as many large coffees as he desired. As as a commentor noted, his story of triumph is certain to be optioned into an uplifting Hollywood movie at nearly at time. (We’ll expect to be your date to the Golden Globes, Gregg.)