bold flavor experiment

Frito-Lay Inflicts Mystery Dorito Flavors On Public Again

Frito-Lay Inflicts Mystery Dorito Flavors On Public Again

Are you willing to volunteer your taste buds for flavor science? Do you also want to pay for the privilege? Frito-Lay is at it again, offering a selection of mystery flavors to find out which ones the public likes best. It’s similar to the “Do Us A Flavor” contest at sibling brand Lay’s, but without actually telling consumers what those flavors are. [More]