apple

How Not To Submit To iPhone Envy

How Not To Submit To iPhone Envy

We could be standing on line outside an Apple Store waiting to get our grubby little hands on an iPhone. We are not, and we’re ok with that. You too can resist the little charmer’s curves and siren song ringtone by remembering the iPhone’s imperfections:

Apple Executive Customer Support Fills You With Joy

Apple Executive Customer Support Fills You With Joy

Ahh, the pleasures of emailing Steve Jobs. Once again a reader writes in to tell us that after a warranty repair was denied, emailing Steve Jobs resulted in, uh, undenial. Undenial is not a word, but it is what happens when you email Steve Jobs.

Mayor of Philadelphia Camps Out For An iPhone

Mayor of Philadelphia Camps Out For An iPhone

NBC 10 in Philadelphia had some people camped out for an iPhone when what did they see? Wait, is that… the Mayor? It was:

Donning a white baseball hat and warmup suit — complete with an iPod strapped to his arm — a casual Philadelphia Mayor John Street patiently sat on a lawn chair on a South Philadelphia sidewalk, hoping to get his hands on the new Apple iPhone Friday morning.

Consumerist On Marketplace Talking About 6 Ways To Cancel Cellphone Contracts So You Can Get Yor iPhones

Consumerist On Marketplace Talking About 6 Ways To Cancel Cellphone Contracts So You Can Get Yor iPhones

Marketplace interviewed us about our 6 tips for canceling your cellphone so you can get an iPhone. We told people to die…

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If you quantify the language experts used in their hands-on iPhone reviews you get a critical consensus of, “Buy the amazing device, if you can afford it,” writes Valleywag.

14 Days To Return The iPhone, 10% Restocking Fee If Box Is Opened

14 Days To Return The iPhone, 10% Restocking Fee If Box Is Opened

If you’re planning on buying an iPhone, make sure you won’t have buyer’s remorse because if you do, it’ll cost you 10%. AT&T has released a PDF of “pre-purchase understandings” that read like warnings:

6 Ways To Cancel Any Cellphone So You Can Get An iPhone

6 Ways To Cancel Any Cellphone So You Can Get An iPhone

If you want to get an iPhone but you’re stuck in a contract, here’s six ways to escape your service plan without paying a $175 early termination fee:

iPhone Rate Plans Revealed

iPhone Rate Plans Revealed

Apple has posted the rate plans for the iPhone and a few reader questions have been answered.

The Onion Reveals iPhone's Hidden Features

The Onion Reveals iPhone's Hidden Features

The Onion skewers the iPhone’s “most highly anticipated features:”

Apple Denying Warranty Repairs? E-mail Steve Jobs.

Apple Denying Warranty Repairs? E-mail Steve Jobs.

By far the most common “Apple” complaint we get at Consumerist is about our readers being denied warranty repairs because of some sort of “damage”.

$175 Fee If You Cancel iPhone, Even Though You Paid Full Price

$175 Fee If You Cancel iPhone, Even Though You Paid Full Price

You better frickin’ like your full-price iPhone because if you don’t, AT&T plans on charging you the full $175 early termination fee, even though the phone’s cost isn’t at all subsidized under a long-term-agreement.

Apple Uses Big-Handed Model To Shrink iPhone

Apple Uses Big-Handed Model To Shrink iPhone

Did the iPhone get smaller? Nope, the hand model got bigger.

Man Teaches Apple To Not Repair His Macbook By Smashing It With Sledgehammer

Michael coulda tried calling back again later and getting a different rep, or emailing Steve Jobs, or filing a dispute with the BBB or AG, or any number of different options. Instead, this seems to have been his most personally satisfying option.

Safari for Windows Has Glitch That Could Let Attackers Take Complete Control Of The PC

Safari for Windows Has Glitch That Could Let Attackers Take Complete Control Of The PC

According to an article in PC World, only hours after Apple debuted its Safari browser for Windows, 8 bugs were found, one of which is so severe that it could let an attacker “grab complete control of the PC.”

At Launch, iPhone Only Available At Apple.com, Apple Stores, And Select AT&T Stores

At Launch, iPhone Only Available At Apple.com, Apple Stores, And Select AT&T Stores

Don’t go looking for the new iPhone at any ol’ AT&T store come June 29th, it will only be available through Apple.com, Apple stores, and certain special AT&T outlets, according to an AT&T memo we received.

Save $100 At Apple By Being A Tease Over The Phone?

Save $100 At Apple By Being A Tease Over The Phone?

An Apple telesales rep tell us you can get them to knock $100 off your price when ordering over the phone just by playing a little hard to get:

If they make it obvious that they’re purchasing but are a little resistant to it being “too expensive” by about $100 – sales representatives can take off $100 off an order (as long as it’s purchased through the standard consumer store).

We’re thinking this is more likely to work if it’s a big-ticket item like a laptop.

Product Loyalty: Familiarity Beats Superiority

Product Loyalty: Familiarity Beats Superiority

In what is sure to launch another tiresome Mac/PC debate, the Journal of Consumer Research has released a study that shows familiarity to be the deciding factor when consumers are asked which product is superior:

“The costs associated with thinking about and using a particular product decrease as a function of the amount of experience a consumer has with it. Thus, repeated consumption or use of an incumbent product results in a (cognitive) switching cost that increases the probability that a consumer will continue to choose the incumbent over competing alternatives.”

So, basically, people are too lazy to learn something new, even if it’s easier to learn than what they already know, because, well, they already know it.

Want An iPhone? Don't Go To An Apple Store

Want An iPhone? Don't Go To An Apple Store

“Don’t go to an Apple store,” Jobs told me. “It will be a madhouse there. People will be lined up around the block, sleeping on the sidewalk to get one. Go to an AT&T/Cingular store. Most people don’t know that they will be selling them too.” Uh, they do now, Steve.

If you sleep on the sidewalk in order to buy a cellphone, you may want to consider getting professional help. —MEGHANN MARCO