Theaters know that you can stay home and watch movies on your huge 4K TV from the comfort of your couch while eating whatever you want. To entice moviegoers to pay top-dollar to get this same experience, just surrounded by a few hundred other people, AMC is revamping hundreds of theaters to serve full-fledged meals. [More]
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AMC Theaters Retiring Carmike Name, Launching New Cinema Brands
Seven months after buying Carmike Cinemas, AMC Entertainment Holdings — itself controlled by China’s Wanda Group — says it has a lot going on: It will be retiring the Carmike name and introducing a few new theater brands, including a “dine-in” themed chain. The company’s top boss also says AMC is considering proposals from Hollywood studios that would allow movie lovers to watch new releases at home sooner. [More]
AMC Theaters Makes “Best & Final” Offer Of $1.2B For Carmike
Four months after AMC Theaters offered $1.1 billion to buy fellow theater chain Carmike Cinemas, the two companies have finally come together on a sweetened deal to appease shareholders. [More]
AMC: Just Kidding About That Whole Texting In Theaters Thing
Remember earlier this week, when new AMC Entertainment CEO Adam Aron said he was open to allowing texting during movies in some way? Yeah, that’s not gonna happen, the company announced Friday. [More]
New AMC Entertainment CEO Open To Letting People Text During Movies
In an example of the extreme lengths companies may be willing to go to in order to secure that most coveted customer, the millennial, AMC Theaters might go ahead and let people text during movies. [More]
Movie Theater Owners Brush Off Idea Of $50 Opening-Day Home Video Releases
Last week, we told you about Screening Room, the streaming video startup from Napster co-founder and guy-who-was-played-by-Justin-Timberlake-in-that-Facebook-movie Sean Parker that hopes to sell home video access to new movies the same they hit theaters. Even though the Screening Room model reportedly includes plans to share the wealth with theater owners, an industry lobbying group is shrugging off the idea. [More]
AMC Theaters Will Be The Largest U.S. Theater Chain With $1.1B Acquisition Of Carmike Cinemas
The odds that the screen you see that new flick on is owned by AMC Theaters are about to go up, now that the chain is gobbling up fellow theater chain Carmike Cinemas in a $1.1 billion deal. [More]
Someone Botched Today’s Ticket Release For Tarantino’s “Hateful Eight”
A couple hours ago, after months of speculation about which theaters in which cities would have it — not to mention the change of its wide-release date — tickets for the “70mm Roadshow” of Quentin Tarantino’s Hateful Eight finally went on sale. Well, not exactly. [More]
AMC Theatres To Test Monthly Subscription Packages To Lure Moviegoers
We first told you about MoviePass — a subscription service that gives you access to a movie a day for a set monthly rate — more than three years ago. And while the service has managed to evolve and stick around, it hasn’t been able to convince the major theater chains to partner with it. But now MoviePass and AMC, the country’s second-largest theater operator, have announced a plan to test the service to see if people are willing to pay $35-45/month for regular trips to the cinema. [More]
AMC Theaters Offering Loyalty Club Members Unlimited Viewings Of ‘Interstellar’
Maybe you just didn’t get it the first time, or Matthew McConaughey’s voice is the soulbalm you’ve been seeking all this time and didn’t realize it until seeing Interstellar. Either way, AMC Theaters and Paramount have teamed up to offer AMC’s loyalty club members the chance to buy a ticket to see Interstellar as many times as they want. With a few conditions, natch. [More]
AMC Offering Company Stock To Some Loyal Movie Fans In Upcoming IPO
Do you love movies? Not but really, do you love movies so much that you’d be willing to invest in AMC Theaters? Because ahead of the company’s upcoming Initial Public Offering, AMC says it’ll offer some of its most loyal customers a chance to snag some stock at the same price as the big kahuna investors out there. [More]
AMC’s Location Surcharges Take Shine Off Some Gold And Silver Discount Passes
If you’re one of the many people who buy bundles of discounted Gold and Silver tickets to see movies at AMC theaters, you might think that you’re done paying for your passes when you hand over your cash at the store. In many cases, you’d be right, but regular AMC theatergoers in Southern California would be wise to bring some extra money to the cinema, as the nation’s second-largest theater chain is about to slap discount pass users with “location surcharges.” [More]
When You Hard Sell Customers Too Much, They Sort Of Leave
Aggressive sales pitches are a delicate balance between selling customers on what you have to offer and pissing them off so much that they never return. When AMC theaters recently changed their loyalty program from free to paid, employees began to sell memberships too aggressively for AgentG2’s taste. He found the experience off-putting enough that he doesn’t plan to return to AMC. He wonders: did he overreact? [More]