After launching private label clothing brands last year, Amazon is now reportedly aiming its sights on the lucrative world of exercise apparel with its own line of workout clothing. [More]
activewear
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Need A Hug? Lululemon Has A Clothing Line For That
It isn’t the warm comfort of your best friend’s arms, or the soothing snuggle of a parent, but if you need to feel like someone is hugging you, Lululemon says it’s got the athleisure wear (a word that people use in real life) line for you: it’s called “Hugged Sensation” and according to the yoga pants peddlers, the clothing is engineered “to feel like a comfortable embrace from a close friend.” [More]