me and the sysop

Uber’s Self-Driving Truck Startup Delivers Beer To Denver With Driver In Sleeper Cab

AB InBev and Uber teamed up last week for a ceremonial delivery: the first recorded commercial shipment delivered by self-driving truck. It was a load of Budweiser, and the truck made its 120-mile trip down a highway with no driver in the seat. [More]

Me and the Sysop/Mike Mozart

Could AB InBev Try To Buy Coca-Cola To Create Beer & Soda Voltron?

After you’ve spent more than $100 billion to acquire your biggest competitor, what’s left? Sure, you can buy up that smaller business here and sell off this subsidiary there, but how does a company regain the adrenaline rush of pulling off a transaction so big people need to stop and count the zeros? [More]


China Okays Merger Of Former U.S. Beer Giants

The final country that needed to weigh in on the mega-merger of beer giants SABMiller and Anheuser-Busch InBev has given its blessing to the sudsy nuptials. This morning, Chinese regulators approved the deal, effectively clearing the road for the acquisition to move forward. [More]

Anheuser-Busch/SABMiller Mega-Merger Gets Justice Dept. OK, After Miller Agrees To Sell All U.S. Brands

Anheuser-Busch/SABMiller Mega-Merger Gets Justice Dept. OK, After Miller Agrees To Sell All U.S. Brands

The $107 billion (with a b) merger of beer titans Anheuser-Busch InBev and SABMiller has cleared a major hurdle today, with the U.S. Justice Department signing off on the merger — under the condition that Miller divest itself of all its remaining U.S.-based businesses. [More]

Scott Lynch

South African Regulators Give Green Light To $107B Anheuser-Busch, SABMiller Merger

Anheuser-Busch InBev has one more regulatory body to mark off on its “Places To Get Approval For $107 Billion Takeover Of SABMiller” checklist: South Africa’s Competition Commission gave its blessing to the mega-beer merger Tuesday after placing several conditions on the approval.


Anheuser Busch InBev

Budweiser’s Parent Company Wants To Fill The Corona-Shaped Hole In Your Heart With Jalisco Estrella

When Anheuser-Busch InBev merged with Corona parent company Grupo-Modelo, it had to sell the U.S. rights to the popular beer to another company in order to abide by a Justice Department requirement to keep the marketplace fair and competitive. To fill that Corona-shaped hole in your heart, Budweiser’s parent company is now bringing Jalisco Estrella across the border and into American stores and bars. [More]

Gunnar Grimnes

Customer Sues AB InBev Because Leffe Beer Isn’t Brewed In A Monastery

What does “Abbey Ale” mean? To over-simplify, they’re beers brewed in the style of traditional beers made in European monasteries, which are well-respected and popular. A man in Florida has filed a class action lawsuit against brewing giant AB InBev over its Leffe beer, which he claims is marketed as a monastery-made craft brew when it’s really produced in the Stella Artois mega-brewery in Belgium. [More]


Anheuser-Busch Distributor Incentive Program Raises More Concerns Of A Stifled Craft Beer Market

With its $107 billion merger with SABMiller making waves and federal regulators investigating its purchase of several small distributors, one might think that Anheuser-Busch InBev would lay low when it comes to rocking the distribution boat. But that’s apparently not the case, as the company recently unveiled an incentive program that would provide distributors with a sliding scale of bonuses if most of the beer they sell comes from the brewer.   [More]

Anheuser-Busch InBev, SABMiller Finalize Merger, Agree To Sell MillersCoors Brand To Molson For $12B

Anheuser-Busch InBev, SABMiller Finalize Merger, Agree To Sell MillersCoors Brand To Molson For $12B

After receiving more time to finalize its offer to acquire SABMiller, Anheuser-Busch InBev made a formal $107 billion bid for the company on Wednesday. The deal includes a record $75 billion loan and confirms the anticipated divestiture of SABMiller’s stake in its largest brand: MillerCoors.  [More]

Anheuser-Busch InBev Gets More Time To Finalize Mega Beer Merger Offer

Anheuser-Busch InBev Gets More Time To Finalize Mega Beer Merger Offer

Anheuser-Busch InBev — the Belgian-Brazilian maker of “America’s beer” — was supposed to finalize its offer to acquire SABMiller by Oct. 14. That deadline was extended until this afternoon, but just like that really wealthy international student at college who never seemed to get his work done on time, AB InBev has been granted another extension. [More]

By acquiring SABMiller, InBev would gain significant market share in Africa, where beer sales are expected to grow in the coming years. To do that, the merged companies would likely have to divest themselves of holdings in the U.S., where the control a combined 70% of the beer market.

Budweiser Maker Officially Offers $104 Billion To Buy Miller

After SABMiller rejected a $100 billion takeover offer from Anheuser-Busch InBev, the world’s biggest beer company has come forward with a sweeter offer of $104 billion. [More]

Miller Reportedly Turns Down $100B Takeover Offer From Anheuser-Busch

Miller Reportedly Turns Down $100B Takeover Offer From Anheuser-Busch

With the deadline of Oct. 14 looming for Anheuser-Busch InBev to make a firm offer to acquire fellow beer biggie SABMiller, a new report says that the company’s early informal suggestion of “Hey, what do you guys think of $100 billion?” was turned away for being too low. [More]

Class Action Settlement Means AB InBev Must Refund Customers For Faux-Import Beck’s

Class Action Settlement Means AB InBev Must Refund Customers For Faux-Import Beck’s

Last September, a Consumerist reader contacted us, upset about something that he noticed on a beer label. The label of Beck’s, a German beer brand owned by the conglomerate AB InBev, says “Brauerei Beck & Co.” and “Originated in Bremen, Germany” on the label. Nathan and other Beck’s fans will be compensated for this bit of label trickery soon-ish, since AB InBev has settled a class-action lawsuit. [More]

Who Doesn’t Want A $1,150 Machine That Makes Coffee And Soda?

Who Doesn’t Want A $1,150 Machine That Makes Coffee And Soda?

Keurig, maker of digital rights management-laden coffee pod brewers, has seen its sales fall in recent weeks as customers made it known that they do not care for the latest version of the company’s machine. Yet what if there were a machine that could make both hot and carbonated beverages, and was available for the low price of $1,150? That device is coming, from Whirlpool and AB InBev. [More]


Bud Light, Where “Up For Whatever” Means Getting People So Drunk They Can’t Say “No”

Bud Light continues to creep people out with the implied lechery of its “up for whatever” marketing campaign. The latest apparent gaffe from the country’s most popular watery beer is a tagline reminding drinkers that Bud Light is a go-to beverage for turning a “no” into a “yes.” [More]

Zima, is that you?

Is This Just Zima?

This week, ABInBev announced that it’s unleashing something terrifying sounding called a Bud Light Mixxtail, a malt liquor beverage that pretty much sounds like someone dropped a couple cinnamon red hots in a vat of Zima and called it a day. But hey, it’s sweet, and millennials like sweet stuff! According to the powers that be.



Budweiser To Waste Money Trying To Convince 20-Somethings To Drink Bud

By its own admission, nearly half of American beer-drinkers between the ages of 21 and 27 not only don’t drink Budweiser, but have never even tried the self-crowned King of Beers. That’s why we will all have to endure months of young and edgy ads attempting to target this demographic (before the company goes inevitably back to its default flags/horses/baseball marketing). [More]

(Hammerin Man)

Is Seattle Seahawks Stadium Watering Down Fans’ Beer?

Even though a lot of overpriced beer that football fans buy ends up on the stadium floor (or on other fans), you should get what you pay for, right? One news report out of Seattle claims that the beer at CenturyLink Field — home to the Seahawks — is serving beer that doesn’t live up to the advertised alcohol content. However, the beer makers deny they are watering down their product, and there are several unanswered questions about the accuracy of this study. [More]