Most of us don’t have the proportions of the mannequins posing artfully in store windows, but windows shoppers walking past one upscale New York City lingerie store were a bit shocked to see that one dummy was so thin, its fake ribs were showing through its fake skin. The store has since pulled the mannequin and apologized.

Jezebel reports that the outrage spread on Twitter soon after people started seeing the mannequin on display at La Perla, a fancy lingerie store that makes my wallet cringe at its very name.

“How does #LaPerla think ribs on a mannequin is ok?!” one Twitter user wrote, posting a photo of the mannequin in question.

“This is so gross,” another replied. “This is just irresponsible and harmful. Too many young girls already have low self esteem and body image issues,” wrote someone else.

La Perla responded yesterday with an apology, saying it won’t use those ribby figures anymore:

“We have an update on this issue: The mannequin photographed has been removed from the store and will not be used again by any La Perla boutique. We are in the process of redesigning all La Perla stores with a new concept image and the mannequins that are currently displayed in our US stores will no longer be used. We appreciate and value everyone’s comments, thank you for bringing this to our attention.”

Are there other mannequins out there that are just as skinny? Yes, definitely. But it seems there’s something about seeing fake bones intentionally designed to poke up against that synthetic skin that seems to have crossed a line for many shoppers.

La Perla Removes Rib-Baring Mannequin from Store Following Complaints [Jezebel]

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