I stumbled across a shoot yesterday in Brookyln for a new LG phone commercial featuring a big ol’ carousel they stuffed into a warehouse in the Gowanus Canal area.

I think the concept is that as each customer enters, they have to sign up for a 2-month ride plan where they guess the number of minutes they will want to ride the merry-go-round during that period. However, if they stay on the ride longer than their minutes package, they get 1 carnival ticket per minute. And if they want to stop riding before their 2 months are up, they’ll have to pay an early “aw shucks” fee of 175 carnival tickets. Whee!

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