Reader Ben seems to have identified a phenomenon that could be called the Grocery Illusion Ray with 3 oz. Naturally Fresh Deodorant Crystal at Walmart. The pricing and content are the same but the newer packaging is wider, with a larger roll-on ball, giving the impression that you’re getting more odor-eating goodness for your dollar.

Have you spotted any examples of the Grocery Illusion Ray in your shopping journeys?

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