Consumerist reader Bill popped into his local KFC in Houston today and found that they were selling the already infamous Double Down — better known as bacon and cheese wedged between slabs of fried chicken. And, as often happens when confronted with fast food that looks good in ads, Bill was a little let down by what he found inside.

Says Bill, who snapped these side-by-side pics of both the fried and grilled versions of the sandwich, “The KFC Double Down ‘sandwich’ looked a lot better in the advertising photos… This is something I’ll only be buying once; they’re expensive! $4.99 each.”

Here’s the full-size version of the pic. Is it just me, or does the cheesy interior look like a fried egg? Hmmm… now there’s an idea.

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