Here’s the real reason for an airline to switch to credit-card-only sales on board its flights: people spend more. Southwest Airlines’ customer service veep, Daryl Krause, told the Dallas Morning News that “since Southwest began accept credit cards (and no longer taking cash) on Sept. 9, its drink sales are up about 8 percent.” Since in general “the goal was one more drink sale per flight,” we wonder whether that wasn’t the real reason for going cashless all along.
Southwest's "Credit Cards Only" Policy Increases Sales By 8%
By cwalters October 1, 2008
- travel nightmares Southwest Passengers Recall Three-Day Nightmare Travel Experience
- The cost of a glitch Southwest Outage Could Cost Airline As Much As $82 Million
- the blame game The Southwest Rapid Rewards Points Disaster: A Cautionary Tale
- air amazon You Can Use Amazon Payments Instead Of Your Credit Card On Southwest Flights
- joining the crowd American Airlines Ditching Confusing 24-Hour Hold Policy For 24-Hour Cancellation Option