Apple Reprocesses Photo Orders So They Can Arrive Before Mother's Day

Dan writes, “Apple saved Mother’s Day!”

My daughter and I ordered a book as a Mother’s Day gift, and I was disappointed to learn it would ship late and miss the big day. I had waited until the last day of the promotion (April 30th at about 9:00 PM EST), so I didn’t want to complain. Then this landed in my inbox.

Dear Daniel,
Thank you for your recent Apple photo order.
I understand that you submitted your order to us in time to be received by May 11th.  You may have noticed that the tracking information for your order indicates the estimated delivery date is after May 11th.
To ensure that your order is received by May 11th, your order is being reprocessed free of charge and will be sent via expedited shipping. When it ships, you will receive a separate email with the tracking number for your duplicate order. Please accept both orders as a goodwill gesture.
I apologize for any inconvenience this has caused you. I hope you continue to enjoy using Apple Photo Services for your creative projects. If you have any questions or concerns, please reply to this email and we will assist you further.
Thank you for being a loyal Apple customer and have a wonderful day.
Apple Photo Services Support

Dan wrote back in on Friday to confirm that the package did indeed arrive before the special day. Way to go, Apple.

Apple saved Mother’s Day! Landed at 10:00 AM on Friday – plenty of time to wrap it up. Very impressed that this was an unsolicited effort to make an annoying situation perfect.