It’s a new rule for a new age: With every hot new thing introduced into the public consciousness, there’s bound to be a slew of loosely-but-not-really-related products trying to ride its wave of popularity. To wit: Bitcoin, that mysterious cryptocurrency that makes many people go “Huh, what’s that?” now has a cologne named for it – Bitcologne, of course, “made for peer-to-peer interaction.” Raaarr? [More]