Alibaba and famous brand names do not historically have a great relationship. Just earlier this week, the e-commerce company was suspended from an international anti-counterfeiting coalition and its CEO withdrew as keynote speaker at the group’s conference later this month. The company is trying, though, and today had a Super Brand Day on the company’s Tmall e-commerce site. [More]
Tmall
Taylor Swift Fighting Counterfeit Products By Partnering With Chinese Companies To Sell $60 Branded T-Shirts
By 7.22.15
One of the most common reasons someone might be tempted to purchase counterfeit product is price — fakes are likely to be much cheaper than the real thing, hence the appeal. So the choice by popular musician Taylor Swift to fight back against counterfeits by selling $60 T-shirts is well, a bit of a head scratcher. [More]
