A sweetener switcharoo happens when a soft drink company swaps out the sweetener that customers are used to and substitutes something else, usually a small amount of a non-caloric sweetener. We’ve previously shared customer outrage when this happened to Seagram’s ginger ale and Sierra Mist, when companies sneaked in small amounts of sucralose (Splenda) and of stevia respectively. Now Sierra Mist maker PepsiCo has changed things up again, rebranding Sierra Mist as Mist TWST, and switching the sweetener out for high fructose corn syrup. [More]
sweetener switcharoo
Sierra Mist Sweetener Switcharoo Leaves Soda Drinkers Bitter
By 2.16.15
If you’re not a frequent soda drinker and only occasionally pick up a bottle of Sierra Mist, you might get a strange-tasting surprise the next time. PepsiCo has replaced some of the sugar in the beverage with stevia-based sweetener, which reduces the calories but alienates customers who don’t care for the taste of stevia. [More]
Seagram’s Adds Splenda To Ginger Ale To Shave Off Calories, Assumes No One Will Notice
By 6.26.13 — Updated: 7.9.15
Many people are allergic to or just plain don’t like artificial sweeteners. Generally, they can avoid consuming them by not buying diet candy or soda. Seagram’s ginger ale pulled a cruel trick on these people recently, though, by silently swapping some sucralose (Splenda) into their drinks. “Let’s see if they notice,” we imagine the folks at Seagram HQ saying. Well, they noticed. [More]
