Coca-Cola is trying shed some of the criticism it gets for not only selling high-calorie sugar water but paying scientists to make dubious claims about said sugar water. So it now wants to sell you unsweetened water at a premium price. Problem is, the public only has so much of an appetite for Dasani, so Coke’s got to find other ways to convince you to pay for bottled water. Enter, Topo Chico. [More]
sparkling water
Nobody Knows What LaCroix “Essence” Is, Nobody Seems To Care
By 9.13.17
There’s no doubt that LaCroix — the comeback kid that transformed from the seltzer your mom drank to a ubiquitous libation treasured anew by the millennial gang — has amassed a dedicated following recently in the U.S. But that devotion doesn’t mean its fans know what the “essence” is in the carbonated drinks — and no one really seems to care. [More]
Is There Trouble In The Carbonated Waters For LaCroix Parent Company?
By 9.28.16
While LaCroix may be seen as the comeback kid, transforming from the seltzer your mom used to drink to a libation treasured anew by the millennial gang, there could be trouble ahead for the brand’s parent company. [More]
SodaStream Extending Promo Offer That Gives Keurig Kold Customers Free Sparkling Water Machines
By 6.17.16
If you own a soon-to-be obsolete Keurig Kold machine and haven’t snapped a photo of yourself with it to get a free sparkling water machine from SodaStream, there’s still time: SodaStream has extended its promo a few more weeks. [More]
SodaStream Isn’t Scared Of The New Keurig Kold Machine
By 6.15.15
Whenever there’s a new kid on the block, those who already live there are bound to notice. But despite the upcoming arrival of the Keurig Kold (yes, that’s what it’s called), which makes colas and sodas, SodaStream’s CEO isn’t worried about the competition moving in on the company’s turf. [More]
