sina weibo

(Mike Matney Photography)

Volvo Uses Malaysia Airlines Tragedy To Brag About Car Safety, Angers Everyone

It doesn’t matter who you are or where you’re located. Whether you’re a company marketing canned pasta rings or cars, the lesson holds true. Never, ever, ever, ever, ever use a tragedy to promote your product. Automaker Volvo learned that the hard way when a post to microblogging service Sina Weibo angered readers, who accused the company of taking advantage of an airline tragedy. [More]