Mobile phone contracts as a business model are dying out, but there are still people under contract left out there, and T-Mobile wants to recruit them. Only an analysis by the National Advertising Review Board (NARB) shows that the carrier’s campaign aimed at these people, “Ditch and Switch,” advertises in a way that’s mostly true, but leaves a few important details out. [More]
price anchoring
Lawsuit Accuses Kohl’s Of Advertising ‘False’ Original Prices
By 7.23.15
Is it fair to consumers when a retailer sells their own private-label products at a “discount” from the prices that they set in the first place? Two Kohl’s shoppers in California say that it isn’t, and they’ve filed a federal class action suit alleging that discount department store Kohl’s does exactly that. [More]
