A few weeks ago, we wrote about KFC trying to add some sex appeal to their fried-chicken-as-bun Double Down by paying college coeds to advertise the sandwich on their butts. The guerilla marketing campaign must have had some success, because it is now widening. [More]
guerilla badvertising
KFC Wants Your Dog To Tinkle On Its New Ads
By 9.14.10
As we recently reported, KFC (nee Kentucky Fried Chicken) has a bit of an image problem these days. So how does the company want to get its name back in the public consciousness? By advertising where your dog pees. [More]
