Do you remember the daily deal bubble of just a few years ago? Groupon boomed and had a spectactular public stock offering, and even companies like Amazon and PayPal opened their own copycat sites. Consumers largely lost interest in deals sites as a category, and so did investors, but category leaders Groupon and LivingSocial managed to survive. Now Groupon has acquired its smaller rival for an undisclosed amount, but probably at least 80% off its peak valuation. [More]
daily deals
Groupon Self-Service Lets Companies Design Their Own Deals
If you could design an entire daily deal campaign for your company without talking to any pesky salespeople, would you? Most people prefer to minimize the number of pesky salespeople in their lives, which is why Groupon’s new self-service deal tool might be a great idea for even small businesses than the ones that Groupon usually works with. [More]
Buy And Sell Unused Groupons (And Other Daily Deals) On Lifesta
So your BFF work friend cc’d you on that super cool Groupon and you bought in with everyone else and then a little bit down the road, regret sits in. Maybe you remembered you hate fondue. Maybe the restaurant was closed for rats when you got there. Maybe you realized you would much rather have the money for your upcoming cross-country skeeball championship. Well, you’re stuck, right? Not so. Enter Lifesta, a clearinghouse site where you can buy and sell unused Groupons, coupons, discount packages, or vouchers. [More]