But is it fresh?

Adam Fagen

More Restaurants Push Order-Ahead Apps, But Customers Worry About Cold Food

From Domino’s emoji ordering, to Starbucks’ cut-the-line-order-ahead app, fast food restaurants around the country are jumping at the chance to get customers to place orders on their phones. For the restaurants it all comes down to sales, but persuading customers to use those apps is harder than one might think, despite the obvious draws: no line, no wait, food ready and waiting.  [More]