badvertising

McDonald's Sponsors Prime-Time TV Documentary About McDonald's

McDonald's Sponsors Prime-Time TV Documentary About McDonald's

If you were to flip open the pages of your TV Guide and see that there was a documentary called “McDonald’s Gets Grilled” airing in prime time, you might assume that it’s a bit of McMuckraking, or at least a news organization’s look behind the counter at the fast food giant. But as viewers of Australian TV found out this week, it’s really just a 30-minute infomercial paid for by McDonald’s. [More]