After launching private label clothing brands last year, Amazon is now reportedly aiming its sights on the lucrative world of exercise apparel with its own line of workout clothing. [More]
athleisure
Lululemon Wants 40% Of Its Business To Come From Male Shoppers Someday
It seems anti-ball crushing pants were just the start of Lululemon’s campaign to appeal to male shoppers, with the athleisure company’s CEO saying he wants 40% of the brand’s sales to come from men someday. [More]
Foot Locker CEO Claims Malls Are “Far From Dead”
Maybe it’s just because Foot Locker had sales growth to report because people are snapping up higher priced- basketball and running shoes, but the company’s CEO seems to be in a very positive mood about the state of malls in the U.S., which is surprising at a time when other mall-based retailers are struggling. [More]
Victoria’s Secret Focusing On Shilling Sports Bras In Effort To Keep Up With Rivals
Whereas it used to feel like you couldn’t turn around at Victoria’s Secret without facing a wall of pushup bras, the company is now focused on a different kind of pushup — the sort you do while exercising and wearing a sports bra. [More]