Weeks after it was rumored that continued falling sales would propel PepsiCo to once again change the sweetener used in its main calorie-free beverage, Diet Pepsi, back to aspartame, the company announced plans to do just that Monday. [More]
aspartame
Pepsi “Not At All Concerned” By Negative Initial Reaction To New Diet Pepsi
After decades of using aspartame as the sweetener for its Diet Pepsi cola, PepsiCo made the switch to sucralose (aka Splenda) in August. Early feedback has not been positive on social media and sales have not turned around, but the company says to remain calm and keep drinking. [More]
Aspartame-Free Diet Pepsi Hitting Stores Next Week
Nearly four months after Pepsi announced that it was switching the sweetener in Diet Pepsi from aspartame to sucralose, the revised beverage is on its way to supermarket shelves. [More]
Diet Pepsi Switches From Aspartame To Sucralose
As consumers slowly lose interest in diet beverages and in sodas overall, PepsiCo is out to follow changes in consumers’ sweetener tastes. One change is that people just aren’t into aspartame as much as they used to be, due to a combination of flavor and health concerns. As the quest for a palatable non-calorie sweetener continues, Pepsi is replacing aspartame wtih sucralose in their diet beverages. [More]
Coca-Cola Rolls Out Ad Campaign Defending Use Of Aspartame In Diet Coke
In light of sliding soda sales across the board and potential concerns shoppers may have about artificial sweeteners, Coca-Cola is sending Diet Coke out into the world on the wings of a new ad campaign aimed at reassuring customers about the safety of its sweetening ingredient, aspartame. [More]
Will Nutrasweet Be Banned For Causing Cancer?
The Huffington Post is reporting that new FDA chief Dr. Margaret Hamburg is expected to ban the use of aspartame, the substance in Nutrasweet. Who expects the ban, columnist Samuel S. Epstein neglects to say.