In recent years, Anheuser-Busch InBev has been padding its portfolio by purchasing craft brewer after craft brewer, but the beverage giant’s latest merger is a bit different — it doesn’t include alcohol. [More]
Anheuser Busch
How America’s Two Signature Beer Companies Became Expats
By 7.20.16
Budweiser and Miller: Even if you don’t like them, you have to admit that they have long been considered the two beers most associated with America. Their ads feature vast fields of wheat, baseball, hard-workin’ and hard-partyin’ men and women — heck, Bud even went so far as to rebrand itself “America” for the summer — even though neither brand has been majority owned by an American company in years. And now that U.S. regulators have signed off on on the marriage of Bud and Miller’s parents, these once-American titans of industry have completed their transition to become worldly expatriates. [More]
Maria Sharapova & 6 Other Pro Athletes Who Blew Big Endorsement Deals Overnight
By 3.8.16 — Updated: 12.27.16
All over the world, sports fans set their heroes up on high pedestals. So when scandals hit, it’s a long way for professional athletes to fall, and they often lose lucrative endorsement deals on their way down. [More]
Anheuser-Busch Buys Breckenridge Brewery, Third Craft Brewer In One Week
By 12.22.15
As if the pending $107 billion merger with SABMiller wasn’t enough of a portfolio boost for Anheuser-Busch InBev, the beer giant has purchased not one, but three craft brewers in the last week. The company’s most recent holiday gift for itself is Breckenridge Brewing of Colorado. [More]
Consumers Sue To Stop $107B Mega-Beer Merger
By 12.4.15
Anheuser-Busch InBev’s formal $107 billion bid to acquire SABMiller is far from a done deal: federal regulators will likely be combing through the details of the proposal for quite some time to determine how it will affect the global beer markets, and consumers’ wallets. But it looks as if lovers of the sudsy drinks are a bit ahead of the game, filing a lawsuit to stop the mega-merger. [More]
What Do You Mean, This German Beer Was Brewed In Missouri?
By 9.24.14
You can’t really blame reader Nathan for thinking that Beck’s beer comes from Germany. Until just a few years ago, it was an import. Then InBev, the brand’s owner, acquired Anheuser Busch, and with that lots of breweries in the United States. Breweries where they might as well make InBev-owned brands, since most consumers won’t be able to tell the difference. Or so they thought. [More]
Bud Light Doesn’t Want To Be The Official Beer Of Domestic Violence
By 9.16.14
As the company behind Bud Light, the official beer of the National Football League, Anheuser-Busch InBev has some major pull in professional football. Which is why the company has some strong words for the NFL over recent reports of domestic violence off the field and how the league has handled these situations. Not well at all, basically. [More]
Travel Headaches For Partiers Trying To Leave Town Created For Bud Light Commercial
By 9.8.14
More than 1,000 contest winners flown into Crested Butte, CO, for a Bud Light commercial were stuck in the fictional town of Whatever, USA, last night, as their numbers apparently overwhelmed the local airport and caused some to miss their flights. The lesson here being, you can NEVER leave the party. [More]
Budweiser Worked Really Hard On New Bow Tie Can Since Other Shapes Are Way Uncool
By 4.17.13
A beer can is a beer can is a beer can — it’s cylindrical and contains beer, and you hold it in your hand in order to drink the liquid inside. We haven’t done much thinking on the matter, but over at Anheuser-Busch a lot of brains have been bent on well, bending the traditional can into a new shape. Why? Because it looks like a bow tie, see, and Budweiser’s logo is also a bow tie. So, yeah. [More]
Worst Company In America Round 1: EA Vs. Anheuser-Busch InBev
March 25, 2013
It’s Monday afternoon, so what better way to commemorate the joy of being back to work than with a WCIA battle between two companies intent on ruining your good times. [More]
DOJ Tells Anheuser-Busch It’s Had Enough To Drink & Should Put Down That Grupo Modelo
By 1.31.13
Last summer, Anheuser-Busch InBev NV continued its attempt to buy every beer in the bar by buying a controlling interest in Grupo Modelo, the folks behind Corona, Modelo, and Pacifico, among others. But today, the Justice Dept. decided that AB InBev might be getting too drunk on beer company acquisitions. [More]
Anheuser-Busch & Czech Brewer Continue 100-Year Fight Over Budweiser Name
By 12.19.12
Talk about feuds — A small brewer in the Czech Republic, Budejovicky Budvar, has been fighting with Anheuser-Busch (now part of AB InBev) over a name that’s very familiar the world over for 106 years. Who knew? It’s an important battle for the small state-owned brewers because AB InBev is no longer so pleased with the last agreement and wants to butt into what had formerly been Budejovicky Budar’s market. [More]
Coors Light Dethrones Budweiser In Beer Sales Battle For No. 2 Spot
By 1.10.12
After a brewing battle, Coors Light is celebrating as they’ve passed up Budweiser in 2011 for the No. 2 selling beer in the country. Bud is the only full-calorie beer in the top five, so to lose ground to a lighter offering is kind of a big deal. [More]
Coors Light To Pass Budweiser As Second On Biggest Beer List?
By 3.29.11
First it was Diet Coke pushing Pepsi out of the way to take over second place on the bestselling soda list, now it looks like beer behemoth Budweiser might lose its coveted number-two slot to Coors Light. [More]
Anheuser-Busch Picks Up Six-Pack Of Goose Island For $39 Million
By 3.28.11
Fans of Chicago-based brewery Goose Island have reason for concern after today’s announcement that Anheuser-Busch InBev is set to purchase the company in a deal worth $38.8 million. [More]
Most-Viewed Super Bowl Ever Also Breaks Ad Records
By 2.9.10
Sunday night’s thrilling thrashing of Peyton Manning and the Indianapolis Colts at the hands of the New Orleans Saints in Super Bowl XLIV wasn’t just the most-viewed show in TV history, with over 150 million people tuning into the CBS broadcast, it was also the most advertising-heavy Super Bowl in the history of the football season’s grand finale. [More]
Anybody Wanna Buy Rolling Rock? Again?
By 4.13.09
Three years ago, the Belgian brewing company that just acquired Anheuser-Busch, InBev, sold Rolling Rock to AB. Now they’ve got it back again… and want to sell it. Anyone looking for a beer brand?
Anheuser-Busch Thinks "Free Beer" Has "Pretty Limited Appeal"
By 1.6.09
No more free beer at Busch theme parks. Anheuser-Busch InBev, the world’s largest brewer, will no longer offer free beer at its theme parks, which include Busch Gardens and SeaWorld, due to the “limited appeal” of free beer.
