Banana Republic Has A New Euphemism For ‘People Don’t Like Our Stuff’ Image courtesy of (Gustavo Devito)
product acceptance challenges.” Turns out that’s not a new term: we found it used by now-bankrupt clothing retailer Coldwater Creek in 2011, for example. Not a good precedent. [Racked]
We’re always looking for the freshest new ideas in corporatespeak, which is why we’re very fond of a term that a Gap Inc. spokesperson used recently regarding falling sales at their Banana Republic brand. They called it “Want more consumer news? Visit our parent organization, Consumer Reports, for the latest on scams, recalls, and other consumer issues.