Counter-Marketing Campus Credit Card Pushers
PIRG volunteers are manning booths in campuses nationwide designed to look like fictional “FEESA” credit card stand, BusinessWeek reports, except passing out lollipops that say “don’t be a sucker” and informational brochures about the dangers of credit card abuse. A worthy counter-marketing campaign, though someone should give them some more money so they can give out free tshirts too, and at least match their opponents’ irresistible offerings.
Countering Credit-Card Pushers [BusinessWeek]
(Photo: Tamara Dib/Daily Californian)
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