New Citroen C4 Ad Fails to Transform Our Hearts

Citroen has a much-anticipated transformer commercial out, building on the success and awards of its roboid predecessor (posted after the jump). This one features a robot speed-skating to the early summer fave electrohouse track “Walking Away” by The Egg. The first Citroen ad one gave us chills but this 30-second spot is over before it began. Instead, the Citroen should be figure-skating. Sorry guys, we’re still riding our bicycle.

Here’s the original. Much better.

And here’s the spoof.

Spotted at Ad-Rag and Reklamfeber.


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  1. cheezric says:

    I prefer the original RoboCarWorkout: Electric Boogaloo version. It has less decepticon cum evil robocop look. It’s the red eyes. I don’t want to be in a car that’s going to transform and crush me out of spite.