Google Goes to Print

If you’ve been fretting over your favorite newspaper’s inevitible demise (thanks, Internet!)… never fear! Google is set to begin offering print ads in 50 newspapers as a test to see how far it can extend itself into offline media.

“Google said it has invited more than 100 advertisers already buying ads through its Web marketing system to join a three-month test of a Print Ads service that places ads in daily papers including the New York Times and Washington Post.”

Now that they’ve invaded the paper you use to line the birdcage, soon Google will begin offering ad space on your bathroom mirror, your refrigerator, and that dusty spot where the cat always sleeps.

Google to broker print ads in U.S. newspapers [Reuters.com]

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  1. HeadOn has already optioned all dusty spots where cats sleep.