It’s not uncommon to see a cable provider commercial that pokes fun at or attempt to disprove a competitor for their claims of being the faster, less expensive, or just plain better option. But there’s one less lineup of such ads you’ll be seeing on your TV, as a judge ruled this week that Cablevision must stop running its ads that essentially call Verizon a “liar” regarding claims that it had the fastest wireless network. [More]
who’s the fastest?
Cablevision Sues Verizon, Claims “Fastest WiFi” Ads Are Misleading
By 1.29.15
Competing companies often call each other out for exaggerations in ads and other marketing sleight of hand, but Cablevision has decided to let the legal system settle its dispute with Verizon over claims of who has the “fastest WiFi available.” Meanwhile, Verizon says the lawsuit is a marketing ploy to sell Cablevision’s WiFi phone service. [More]
