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Alan Rappa

Are Amazon’s Month-To-Month Prime Memberships Ever Worth The Extra Money?

Earlier this week, Amazon announced that it was making its Prime membership program — which includes access to the Prime library of streaming video and music, discounted and expedited shipping, and other benefits — available on a monthly basis in two different forms. Instead of the annual all-encompassing fee of $99 (which comes out to $8.25/month), shoppers have the option of either $8.99/month for Prime Video only, or $10.99/month for full access to the program. So does it ever make sense to go the monthly route or should Amazon shoppers just ante up for the annual subscription? [More]